La Mere Clothing Makes Stylish, Functional Fashion for Breastfeeding
Laura McQuarrie — November 17, 2017 — Life-Stages
References: kickstarter & lamereclothing
While most fashion for breastfeeding women can be identified by obvious pockets, flaps and openings, La Mere Clothing sets itself apart by integrating discreet, yet highly functional design details into its shirts and tunics.
At a first glance, one is not able to see that La Mere Clothing makes anything more than fashion-forward clothing for women. But its cleverly designed apparel also includes built-in hidden zippers that match the colors of garments. The quality, stretchable fabrics are designed to accommodate changes to the body before, during and after pregnancy, making them worthwhile investments to add to one's closet.
Alongside a variety of shirt styles La Mere Clothing also makes pieces like reversible scarves that can be used for privacy when nursing a child.
At a first glance, one is not able to see that La Mere Clothing makes anything more than fashion-forward clothing for women. But its cleverly designed apparel also includes built-in hidden zippers that match the colors of garments. The quality, stretchable fabrics are designed to accommodate changes to the body before, during and after pregnancy, making them worthwhile investments to add to one's closet.
Alongside a variety of shirt styles La Mere Clothing also makes pieces like reversible scarves that can be used for privacy when nursing a child.
Trend Themes
1. Nursing Fashion Innovation - La Mere Clothing is leading the trend of discrete, functional fashion for breastfeeding women.
2. Functional Design - La Mere Clothing's built-in zippers and stretchable fabrics demonstrate the trend towards functional design in fashion.
3. Comfortable Maternity Wear - La Mere Clothing's clothes designed to accommodate changes to the body before, during and after pregnancy are part of the trend towards fashionable, comfortable maternity wear.
Industry Implications
1. Fashion - La Mere Clothing's nursing clothing collection is disrupting the fashion industry with its discreet yet highly functional design.
2. Maternity Wear - La Mere Clothing's collection is disrupting the traditional maternity wear industry with its fashion-forward yet comfortable designs.
3. Breastfeeding Accessories - La Mere Clothing's reversible scarves used for privacy while nursing are offering a new and innovative product in the market of breastfeeding accessories.
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