Ideas
Explore the world's #1 largest database of ideas and innovations, with 478,197 inspiring examples.
Trend Reports
Discover why 1,287 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,287 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,232 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 478,197 cutting edge ideas.

Eggo Bombs

Clean the Sky - Positive Eco Trends & Breakthroughs

Fans Throwing Waffles Protest Losing Maple Leafs' Hockey Performance

— December 26, 2010 — Lifestyle
Why hockey fan Jack M just happened to have soggy waffles stowed under his shirt is unclear, but rival Vancouver Canucks’ Green Men wasted no time picking up on the current phenomenon that has hockey fans throwing waffles to protest the Maple Leafs’ poor performance. (See the video for a glimpse.)

Some say that waffles sound like ‘awful,’ and others say that the Maple Leafs have just been ‘waffling’ around, but Jack M, the first of fans throwing waffles says, “They need to wake up and eat some breakfast. I’m just trying to help them out with a balanced diet.”
Trend Themes
1. Protest Waffles - There is a growing trend of fans throwing waffles at sports events to protest poor team performance, presenting an opportunity for innovative ways to engage fans and address their concerns.
2. Fan Engagement - The use of creative fan engagement tactics, such as embracing and responding to waffle protests, can create a sense of community and loyalty, offering disruptive innovation opportunities for sports teams and organizations.
3. Unique Protest Phenomenon - The emergence of waffle protests as a unique and attention-grabbing form of fan expression creates opportunities for creative marketing campaigns and interactive experiences that capitalize on the trend.
Industry Implications
1. Sports Entertainment - The sports entertainment industry can explore new avenues to engage and captivate fans by acknowledging and addressing the waffling protest trend through innovative strategies and experiences.
2. Food and Beverage - The food and beverage industry can tap into the waffle protest trend by creating special menu items or promotions related to sports events, leveraging the buzz and enthusiasm around the phenomenon.
3. Event Management - Event management companies can develop unique event packages or experiences that incorporate the waffle protest trend, offering fans a memorable and interactive way to participate in sports events.
2.9
Score
Popularity
Activity
Freshness