adidas' New Falcon Sneakers Feature Small Transparent Accents
Riley von Niessen — August 10, 2018 — Fashion
adidas recently launched the Falcon sneakers, which come in a sleek 'Triple White' colorway. Although the sneakers are completely white, they have a few variations of the shade to give it a little more diversity.
These hues range from a stark white to a light gray. Offering even more variance to the design are small transparent accents, which are included on the sides of the uppers. adidas' branding also complements the uppers, with its name written in small sans serif lettering on the sides near the laces.
The sneakers are expected to officially release within the next few weeks, and will be available for approximately $100 a pair at the brand's in-store locations and online.
These hues range from a stark white to a light gray. Offering even more variance to the design are small transparent accents, which are included on the sides of the uppers. adidas' branding also complements the uppers, with its name written in small sans serif lettering on the sides near the laces.
The sneakers are expected to officially release within the next few weeks, and will be available for approximately $100 a pair at the brand's in-store locations and online.
Trend Themes
1. Triple White Sneakers - There is an opportunity for brands to capitalize on the growing trend of minimalist all-white sneakers with unique design elements.
2. Transparent Accents - Incorporating small transparent accents into footwear designs presents an opportunity for brands to create visually striking and innovative products.
3. Sleek Design - There is a demand for sneakers with sleek designs that offer diversity and variation in color while maintaining a clean and minimalist aesthetic.
Industry Implications
1. Footwear - The footwear industry can explore creating all-white sneaker options with unique design features to cater to the modern consumer's demand for minimalist yet eye-catching sneakers.
2. Fashion - Incorporating transparent accents in fashion items such as sneakers can lead to disruptive innovation opportunities, appealing to consumers looking for unique and visually appealing designs.
3. Athletic Brands - Athletic brands can take advantage of the trend towards sleek, all-white sneakers by incorporating transparent accents and creative design elements to attract the modern consumer.
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