adidas Launches a New Colorway of the Forum '84 Low Sneaker
References: asphaltgold & hypebeast
adidas introduces another tonal iteration of the Forum '84 Low sneaker model for the season with a retro aesthetics. It blends together hues of Cloud White with Clear Sky for a sleek and minimal look. This creates a Tar Heel-friendly look and can be seen throughout the top and bottom layers of the shoe.
Starting with leather materials at the base foundation, it is detailed in a Cloud White color as creamy panels overlay on top and Clear Sky patterns make up the stripes branding on the sides and molds that rest right above the midsoles. It also makes its way onto the different adidas branding on the lateral sides, the signature straps, and the tongue.
Image Credit: Asphalt Gold
Starting with leather materials at the base foundation, it is detailed in a Cloud White color as creamy panels overlay on top and Clear Sky patterns make up the stripes branding on the sides and molds that rest right above the midsoles. It also makes its way onto the different adidas branding on the lateral sides, the signature straps, and the tongue.
Image Credit: Asphalt Gold
Trend Themes
1. Tonal Retro Sneakers - The continued popularity of retro sneakers and tonal colorways presents opportunities for footwear companies to invest in nostalgic designs.
2. Minimalism in Sneaker Design - The fusion of minimalism and vintage-inspired design can disrupt the sneaker market by capturing the attention of modern consumers who value simplicity and sustainability.
3. Color Blocking Sneakers - Color blocking in sneaker design is a growing trend that provides companies with the opportunity to experiment with bold color combinations that maximize visual impact.
Industry Implications
1. Footwear - Footwear companies can leverage the Golden Tonal Retro Sneaker trend to cater to nostalgic consumers and capitalize on the enduring popularity of tennis shoes.
2. Fashion - Fashion designers can incorporate tonal sneakers into their collections as a way to add an effortless touch of retro-chic style to their offerings.
3. Retail - Retailers can tap into the growing demand for vintage-inspired designs by stocking tonal retro sneakers and marketing them to consumers who are seeking to make nostalgic fashion statements.
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