Facebook Status Updates Will Include Color Options
Joey Haar — December 20, 2016 — Social Media
References: adweek & techcrunch
Facebook status updates were once the bread and butter of the social media giant, but that type of sharing is no longer the primary reason why people use the platform today. More often, Facebook users tend to go on the site for things like chat, news, events, or posting pictures. In an attempt to bring Facebook status updates back into common use, the company has introduced the ability to color-code the background of one's updates.
The new feature is only available for text-only updates. Above the bar for adding emojis and images will now be a palette of several colors. Users will be able to use a uniform color across the entire background or transition between two tones from one side to the other.
The new feature is only available for text-only updates. Above the bar for adding emojis and images will now be a palette of several colors. Users will be able to use a uniform color across the entire background or transition between two tones from one side to the other.
Trend Themes
1. Color-coded Social Media - The introduction of color-coded backgrounds for text-only updates on Facebook presents opportunities for other social media platforms to incorporate similar features to enhance user experiences.
2. Revitalized Status Updates - The move by Facebook to revitalize status updates through the addition of color options may inspire other social media platforms to explore innovative ways to make status updates more engaging and relevant to users.
3. Enhanced Visual Communication - The ability to use color backgrounds in Facebook status updates opens up possibilities for businesses to explore new ways of visually communicating their messages and branding in an eye-catching and impactful manner.
Industry Implications
1. Social Media - The introduction of color-coded backgrounds for status updates on Facebook could disrupt the social media industry by inspiring competitors to implement similar features to retain and attract users.
2. User Experience Design - The addition of color options for status updates on Facebook creates an opportunity for user experience designers to rethink and enhance the visual elements of text-based updates across various platforms.
3. Digital Advertising - The use of color backgrounds in Facebook status updates presents a potential disruptive innovation opportunity for digital advertisers to leverage visual impact and grab users' attention with more engaging ad formats.
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