The C_29 / Optimist Eyewear Store is a Futuristic Boutique in Greece
Rebecca Byers — December 29, 2015 — Art & Design
References: retaildesignblog.net
The C_29 / Optimist eyewear store in Chalcis, Greece is a stunning ultramodern retail space that facilitates multiple functions. Designed by Athens-based 314 architecture studio, the retail space is characterized by its natural stone walls, whiteout palate and subtle geometric lines. The store also features a dramatic conceptual courtyard outlined by a black steel cube frame and boasting a mirrored element that serves to connect the interior and exterior of the space simultaneously.
The C_29 / Optimist eyewear store is just one in a host of highly innovative optic retail concepts that have emerged recently. These immersive approaches focus on added value to the shopping experience in a time when the eyewear market is being revolutionized by direct-to-consumer business models like that of Warby Parker and Clearly Contacts.
The C_29 / Optimist eyewear store is just one in a host of highly innovative optic retail concepts that have emerged recently. These immersive approaches focus on added value to the shopping experience in a time when the eyewear market is being revolutionized by direct-to-consumer business models like that of Warby Parker and Clearly Contacts.
Trend Themes
1. Immersive Retail Experiences - Creating retail spaces that provide added value and a unique shopping experience through innovative design elements and features.
2. Revolution of Eyewear Market - The rise of direct-to-consumer business models is disrupting the traditional eyewear market and creating new opportunities for innovative retail concepts.
3. Integration of Interior and Exterior Spaces - Designing retail spaces that seamlessly connect the interior and exterior environments, enhancing the overall shopping experience.
Industry Implications
1. Eyewear Retail - Opportunities for conceptual eyewear boutiques that provide immersive retail experiences and embrace the changing dynamics of the eyewear market.
2. Architectural and Interior Design - Innovative design firms can capitalize on the trend of creating retail spaces that seamlessly integrate interior and exterior elements, enhancing the overall aesthetic and functionality.
3. Direct-to-consumer Eyewear Brands - Direct-to-consumer eyewear companies can explore new retail concepts that offer immersive experiences and differentiate themselves in the evolving market.
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