The ‘Eyes Wide Shut' ELLE Singapore Editorial Dominates Fa
Corinne Guirgis — August 2, 2011 — Fashion
References: brendanzhang.blogspot & behance.net
The summer sun is heating up the fashion world and the Eyes Wide Shut ELLE Singapore editorial is the perfect example of fashion on fire! Shot by Brendan Zhang, the spread embraces the weirder, more offbeat side of fashion.
Inspired by the frequency with which fetish-themed apparel is appearing in this season’s collections, the salacious styles chosen by Furgan Saini are feisty, fresh and fantasy inducing. The editorial caption reads: “Fashion has embraced S&M and Fetishism with Marc Jacobs doling out 13-inch heels, handcuffs and masks at Louis Vuitton. It’s time to be perfectly good at being bad.”
Implications - An edgy shoot like this is a perfect example of how what was once seen as unconventional is quickly becoming the norm. Essentially, consumers in today's information age need much more than functionality and affordability to be impressed; they need true uniqueness.
Inspired by the frequency with which fetish-themed apparel is appearing in this season’s collections, the salacious styles chosen by Furgan Saini are feisty, fresh and fantasy inducing. The editorial caption reads: “Fashion has embraced S&M and Fetishism with Marc Jacobs doling out 13-inch heels, handcuffs and masks at Louis Vuitton. It’s time to be perfectly good at being bad.”
Implications - An edgy shoot like this is a perfect example of how what was once seen as unconventional is quickly becoming the norm. Essentially, consumers in today's information age need much more than functionality and affordability to be impressed; they need true uniqueness.
Trend Themes
1. Fetish-themed Apparel - The rise of fetish-themed apparel in fashion collections presents an opportunity for brands to tap into edgier and alternative consumer preferences.
2. Unconventional Fashion - The acceptance of unconventional fashion styles creates a market for unique and out-of-the-box designs that cater to individuals seeking self-expression.
3. Fantasy-inducing Fashion - Fashion that evokes fantasy and escapism provides a space for brands to create immersive and captivating experiences for consumers.
Industry Implications
1. Fashion - The fashion industry can capitalize on the increasing demand for fetish-themed apparel, unconventional styles, and fantasy-inducing fashion.
2. Photography - Photographers can explore opportunities to capture and showcase edgy, unconventional fashion shoots that resonate with audiences seeking unique visual experiences.
3. Accessories - The accessories industry can leverage the rise of fetish-themed fashion by incorporating bold and provocative elements into their designs and offerings.
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