Evian Makes a Bottle Design Fit for a Jedi Warrior
John Ibbitson — December 21, 2011 — Lifestyle
References: designtaxi & cargocollective
With a focus primarily on designer packaging, Evian has collaborated with fashion icons to make some pretty creative limited edition bottles in recent years. So, perhaps, that’s why this new Star Wars line of collector water bottle packaging seems like a departure light-years away from such past bottle designs of designers like Paul Smith, Jean Paul Gaultier and Christian Lacroix.
This innovative, pop culture-inspired line of bottles is sure to be a hit with Sci-Fi geeks, toy collectors and design enthusiasts. The glass bottles are molded in a shape that resembles the look and feel of a lightsaber and feature one of five character designs. Dynamic and cute graphical representations of a Stormtrooper, Chewie, R2-D2, C-3PO and Darth Vader are depicted on the labels of the bottles, allowing the consumer to decide if he or she wants to turn to the dark side of the force or not. But, the best news regarding this latest release from Evian is that you won’t have to travel to a galaxy far far away to get one of these intergalactic bottles.
This innovative, pop culture-inspired line of bottles is sure to be a hit with Sci-Fi geeks, toy collectors and design enthusiasts. The glass bottles are molded in a shape that resembles the look and feel of a lightsaber and feature one of five character designs. Dynamic and cute graphical representations of a Stormtrooper, Chewie, R2-D2, C-3PO and Darth Vader are depicted on the labels of the bottles, allowing the consumer to decide if he or she wants to turn to the dark side of the force or not. But, the best news regarding this latest release from Evian is that you won’t have to travel to a galaxy far far away to get one of these intergalactic bottles.
Trend Themes
1. Pop Culture Collectibles - Creating limited edition bottles with pop culture-inspired designs can attract collectors and enthusiasts.
2. Collaborative Designer Packaging - Collaborating with fashion icons and designers can result in innovative and unique bottle designs.
3. Sci-fi-inspired Merchandise - Creating merchandise that incorporates elements of popular science fiction franchises can tap into the enthusiasm of fans.
Industry Implications
1. Beverage Packaging - The beverage packaging industry can explore innovative designs and collaborations to create unique and eye-catching products.
2. Collectibles - The collectibles industry can partner with brands to create limited edition items that appeal to specific fan bases.
3. Merchandising - The merchandising industry can expand by incorporating popular science fiction franchises into their product offerings.
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