This Escola Cuca Campaign is Full of Compliments for Creatives
Leslie Chen — May 23, 2013 — Marketing
References: adsoftheworld & adsoftheworld
Everyone dreams of being that person others measure themselves against, and that is exactly what these Escola Cuca print ads illustrate with a touch of humor.
Creative Director Miguel Bemfica and Art Director Murilo M. Santos have created a series of four print ads that all involve an ear with a speech bubble coming out of it. One of the Escola Cuca ads features a speech bubble with the words "I know you're very busy, but could you take a look at my portfolio?" The ad then says "Be the guy who hears this." Creative types will probably be nodding their heads in agreement as they see this campaign.
These Escola Cuca advertisements will definitely catch the attention of those who want their work to be recognized just as much as their most admired mentor.
Creative Director Miguel Bemfica and Art Director Murilo M. Santos have created a series of four print ads that all involve an ear with a speech bubble coming out of it. One of the Escola Cuca ads features a speech bubble with the words "I know you're very busy, but could you take a look at my portfolio?" The ad then says "Be the guy who hears this." Creative types will probably be nodding their heads in agreement as they see this campaign.
These Escola Cuca advertisements will definitely catch the attention of those who want their work to be recognized just as much as their most admired mentor.
Trend Themes
1. Humorous Advertising Campaigns - An opportunity for companies to tap into their creative side and create humorous campaigns that resonate with audiences.
2. Personalized Advertisements - An opportunity for businesses to create more personalized advertisements that speak to people’s individual desires and aspirations.
3. Artificial Intelligence in Advertising - An opportunity for companies to utilize AI technology to analyze customer behavior and create tailored advertisements that appeal to specific target markets.
Industry Implications
1. Advertising - An opportunity for ad agencies to create campaigns that resonate with audiences through humor and personalization.
2. Design - An opportunity for designers to utilize their creativity and create visually appealing and humorous ads that capture attention.
3. Artificial Intelligence - An opportunity for AI companies to offer their analysis and data-driven services to advertising agencies to help them create more effective and tailored advertisements.
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