Ephemeral Inks Tattoos That are Made to Fade Over Nine to 15 Months
Laura McQuarrie — March 18, 2021 — Art & Design
References: ephemeral.tattoo & fastcompany
One of the few alternatives to getting permanently inked is to apply a temporary tattoo that will disappear in a few days but Ephemeral is introducing an innovative solution with tattoos that are designed to last just a year. The commitment-free tattoos promise no regret and they allow for plenty of flexibility, as the proprietary ink used by Ephemeral is made to fade over the course of nine to 15 months. Unlike a stick-on temporary tattoo, these ones are inked by Ephemeral artists, so the experience of getting a tattoo feels complete, minus the need to stick to a chosen design forever.
As the world continues to grapple with pain, loss and the challenges of adjusting to life during a pandemic, people are turning to tattoos as a means of self-expression and claiming their personal power.
As the world continues to grapple with pain, loss and the challenges of adjusting to life during a pandemic, people are turning to tattoos as a means of self-expression and claiming their personal power.
Trend Themes
1. Ephemeral Tattoo - A new trend in tattoos that are designed to fade over 9 to 15 months, providing a commitment-free option for self-expression and personal power.
2. Flexible Tattoo - Tattoos that allow for flexibility and are less permanent are becoming increasingly popular as the world grapples with the challenges of adjusting to life during a pandemic.
3. Temporary Tattoo - Temporary tattoos are being redefined with proprietary ink that lasts up to a year, giving people the chance to try out a tattoo design without permanent commitment.
Industry Implications
1. Tattoo - The tattoo industry can leverage the demand for less permanent tattoos by offering Ephemeral tattoos as a new service option.
2. Beauty - The beauty industry can expand their offerings to include Ephemeral tattoos as a temporary body art option that complements other services such as nail art and makeup.
3. Events - Companies that specialize in event planning can incorporate Ephemeral tattoos as a unique activation or entertainment option for guests, providing them with body art options without the permanent commitment.
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