Toronto's EnoStore Makes Shopping Trips Experiential for Wine Lovers
Jana Pijak — December 8, 2015 — Business
References: enostore & torontolife
Opened in Toronto's west end, EnoStore makes a regular trip to the liquor store more experiential for wine lovers. In addition to an array of artisanal wines, the retailer offers a vast selection of high-end decanters and is even home to a Enomatic dispensing system that preserves the freshness of its blends.
Described as a an "oenophile's wonderland," EnoStore was founded by Pino Piscitelli and Stéphane Fournier earlier this year. This retail space does not only appeal to a niche demographic of serious wine enthusiasts but also makes shopping for a bottle of wine a memorable experience for its visitors.
This experiential retail space boasts an array of high-tech elements and lets visitors customize their drinking experience even down to the glasses they want to serve their favourite blend out of.
Described as a an "oenophile's wonderland," EnoStore was founded by Pino Piscitelli and Stéphane Fournier earlier this year. This retail space does not only appeal to a niche demographic of serious wine enthusiasts but also makes shopping for a bottle of wine a memorable experience for its visitors.
This experiential retail space boasts an array of high-tech elements and lets visitors customize their drinking experience even down to the glasses they want to serve their favourite blend out of.
Trend Themes
1. Experiential Liquor Stores - EnoStore in Toronto offers a unique, immersive experience for wine lovers, transforming a regular trip to the liquor store into a memorable event.
2. High-tech Wine Dispensing Systems - EnoStore's Enomatic dispensing system preserves the freshness of its wine blends, showcasing the potential for innovative wine dispensing technologies.
3. Personalized Wine Experience - EnoStore allows visitors to customize their drinking experience, including the option to choose their preferred decanters and glasses, highlighting the growing trend of personalized wine consumption.
Industry Implications
1. Retail - The rise of experiential liquor stores like EnoStore presents opportunities for the retail industry to create unique and immersive shopping experiences for consumers.
2. Wine and Spirits - EnoStore's focus on artisanal wines and innovative wine dispensing systems highlights the innovation opportunities in the wine and spirits industry for creating unique offerings for consumers.
3. Hospitality - The concept of experiential liquor stores, such as EnoStore, can be applied to the hospitality industry, providing hotels and restaurants with opportunities to enhance their wine offerings and provide memorable experiences for their guests.
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