Ziggi's Coffee is Rolling Out $4 Energy Infusions
Colin Smith — May 17, 2024 — Lifestyle
References: ziggiscoffee & qsrmagazine
Ziggi’s Coffee, a renowned name in the coffee industry, has introduced a new promotion for its Energy Infusions, pricing them at $4 each. This offer is available exclusively to Ziggi’s Rewards members and is valid during normal business hours at all Ziggi’s locations on a specific date. The Energy Infusions are crafted with Ziggi’s signature energy drink as a base and are infused with a variety of flavor combinations. The promotion is limited to ten Energy Infusions per Rewards account, excluding bottled beverages, additional modifiers, and other menu items. The $4 price point applies to any size of the Energy Infusion and does not include applicable tips and taxes, which will be calculated and added at the final point of purchase according to local regulations.
In addition to the promotional pricing, Ziggi’s Coffee is also offering a branded Beach Bum sticker with each Energy Infusion purchase, subject to availability. This initiative is part of Ziggi’s efforts to provide a customized experience for its customers, allowing them to enjoy a range of flavors such as blue raspberry, coconut, pineapple, peach, passion fruit, white chocolate, cherry, blackberry, vanilla, and almond. Customers have the option to create their own infusion for a truly personalized beverage. The Energy Infusions are available in both regular and zero sugar options, catering to a diverse range of preferences.
Image Credit: Ziggi's Coffee
In addition to the promotional pricing, Ziggi’s Coffee is also offering a branded Beach Bum sticker with each Energy Infusion purchase, subject to availability. This initiative is part of Ziggi’s efforts to provide a customized experience for its customers, allowing them to enjoy a range of flavors such as blue raspberry, coconut, pineapple, peach, passion fruit, white chocolate, cherry, blackberry, vanilla, and almond. Customers have the option to create their own infusion for a truly personalized beverage. The Energy Infusions are available in both regular and zero sugar options, catering to a diverse range of preferences.
Image Credit: Ziggi's Coffee
Trend Themes
1. Personalized Beverage Options - Customizing energy drink flavors caters to individual tastes, creating unique and memorable consumer experiences.
2. Loyalty Program Incentives - Exclusive promotions for rewards members enhance customer retention and encourage frequent visits.
3. Health-conscious Beverage Choices - Offering zero-sugar drink alternatives taps into the growing demand for health-conscious consumer products.
Industry Implications
1. Coffee Shops - Integrating energy drinks into coffee shop menus diversifies product offerings and attracts a broader customer base.
2. Energy Drink Market - Introducing novel flavor profiles in energy drinks can disrupt traditional market expectations and drive new consumption patterns.
3. Promotional Products - Using branded merchandise like stickers with purchases can enhance brand loyalty and create additional marketing touchpoints.
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