Ideas
Explore the world's #1 largest database of ideas and innovations, with 476,386 inspiring examples.
Trend Reports
Discover why 1,282 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 304,168 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,282 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 304,168 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,230 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 476,386 cutting edge ideas.

Extended Hours Qsr Initiatives

Clean the Sky - Positive Eco Trends & Breakthroughs

Taco Bell UK Debuts Encore Hours, Catering to Late-Night Customers

— August 14, 2024 — Marketing
Taco Bell UK's Encore Hours initiative extends the operational hours of select QSR locations to cater to late-night music fans. Beginning at Taco Bell Wembley High Road from August 15th to August 20th, Enocore Hours will see participating restaurants remain open until 2 a.m. This move is designed to accommodate concert-goers who might otherwise have to choose between enjoying an encore performance and grabbing a late-night meal.

To celebrate the launch, Taco Bell is offering several promotions. The first 50 orders on the opening night will receive a limited-edition t-shirt, and the first 500 orders placed after 11 p.m. each night will include a complimentary Crunchy Taco. This initiative will also extend to additional locations in London and Brighton later in the year.

Consumers might be interested in Encore Hours due to the added convenience of late-night dining options near concert venues, allowing them to enjoy both their favorite music and Taco Bell’s offerings without compromise.

Image Credit: Taco Bell UK
Trend Themes
1. Late-night QSR Services - Quick-service restaurants expanding operational hours to accommodate night-time events foster a new wave of convenience for concert-goers.
2. Event-based Promotions - Creating merchandise and complimentary offers tied to specific events can enhance brand loyalty and drive traffic during unconventional hours.
3. Location-specific Strategies - Tailoring business strategies to the unique demands of different locations, such as proximity to event venues, allows for more targeted customer experiences.
Industry Implications
1. Quick-service Restaurants - Expanding operational hours can capitalize on untapped markets of late-night diners, particularly in entertainment districts.
2. Event Management - Collaborations between event organizers and local businesses can create mutually beneficial opportunities, enhancing the overall experience for attendees.
3. Merchandising - Event-specific merchandise provides additional revenue streams and marketing opportunities, fostering deeper brand engagement with consumers.
6.9
Score
Popularity
Activity
Freshness