The Elmlea Plant Dairy-Free Cream Offers a Vegan-Suitable Option
Michael Hemsworth — December 5, 2019 — Marketing
The Elmlea Plant dairy-free cream is one of the latest creations from Upfield that will offer vegetarian and vegan consumers with a suitable alternative to use in their favorite cooking or baking recipes. Developed with chefs in mind, the cream is reported to have a premium profile that's suitable for adding into sauces, soups and desserts in order to add a rich, creamy texture. The product has been created in two varieties including single and double, which are both free from lactose and gluten, and made with protein-packed broad beans.
The Elmlea Plant dairy-free cream was explained further by CEO UKI at Upfield David Salkeld who said, "Since 2007, the number of people following plant-based diets has grown by a massive 350%. But, despite dairy-free cream sales growing 35% year on year, there are very few dairy-free cream alternatives. At Upfield we’re committed to building a better plant-based future. We know taste and affordability are two of the biggest barriers to people eating more plant-based foods, which is why Elmlea Plant is a complete game-changer in the hugely underserved dairy cream alternative sector."
The Elmlea Plant dairy-free cream was explained further by CEO UKI at Upfield David Salkeld who said, "Since 2007, the number of people following plant-based diets has grown by a massive 350%. But, despite dairy-free cream sales growing 35% year on year, there are very few dairy-free cream alternatives. At Upfield we’re committed to building a better plant-based future. We know taste and affordability are two of the biggest barriers to people eating more plant-based foods, which is why Elmlea Plant is a complete game-changer in the hugely underserved dairy cream alternative sector."
Trend Themes
1. Growing Demand for Vegan Alternatives - The increase in plant-based diets is driving the demand for vegan-friendly cooking creams, presenting an opportunity for the food industry to create innovative and delicious plant-based products.
2. Premiumization of Vegan Products - The Elmlea Plant dairy-free cream offers a premium profile suitable for chefs, paving the way for the premiumization of vegan products in the food industry.
3. Innovation in Dairy-free Alternatives - The Elmlea Plant dairy-free cream is a game-changer in the underserved dairy cream alternative sector, inspiring the food industry to innovate and create new dairy-free alternatives.
Industry Implications
1. Food Industry - The food industry has the opportunity to create more innovative plant-based products to meet the growing demand for vegan alternatives.
2. Health and Wellness Industry - The health and wellness industry can leverage the trend of plant-based diets by promoting the benefits of vegan products, highlighting the protein-packed broad beans used in the Elmlea Plant dairy-free cream.
3. Sustainability Industry - The increasing popularity of plant-based diets and dairy-free alternatives underscores the importance of sustainable and ethical food production, providing an opportunity for the sustainability industry to promote eco-friendly practices in the food sector.
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