El Te Tea House's Giant LED Letters Lead into a Rainbow Inspired Shop
Tiffany — February 18, 2014 — Art & Design
References: estudio3051 & dezeen
Local Brazilian architecture and design firm Estudio 30 51 has recently designed a tea house and cafe in Brazil called El Te. The tea house occupies the ground level of a shopping mall in Porto Alegre, known by its huge, eye-catching wooden letters that light up the store front, framing the cafe's entrance.
"The fronts of the letters are backlit so at night time they work like urban lanterns illuminating the front of the store," says Gustavo Sbardelotto of Estudio 30 51. Along with the colorful packaged canisters of teas for customers, the rainbow effect enhances the plain glass paneled counter. There are around 30 different varieties of teas to sample and buy.
The interiors use wooden panels to contrast with the rainbow like colors and are found in the shelving, flooring and counters.
"The fronts of the letters are backlit so at night time they work like urban lanterns illuminating the front of the store," says Gustavo Sbardelotto of Estudio 30 51. Along with the colorful packaged canisters of teas for customers, the rainbow effect enhances the plain glass paneled counter. There are around 30 different varieties of teas to sample and buy.
The interiors use wooden panels to contrast with the rainbow like colors and are found in the shelving, flooring and counters.
Trend Themes
1. Backlit Letter Storefronts - Using backlit or illuminated letters to enhance storefronts and create unique entrances.
2. Rainbow-themed Interiors - Incorporating vibrant rainbow colors into interior designs to create a fun, eye-catching effect.
3. Specialty Tea Shops - Creating unique and appealing experiences for customers through offering diverse and original tea blends and packaging.
Industry Implications
1. Retail Design - Designing unique and memorable storefronts through incorporating lighting and unique materials like giant wooden letters.
2. Food and Beverage - Offering unique, innovative, and diverse tea blends and options beyond traditional tea stores and cafes.
3. Interior Design - Innovating designs through incorporating playful and vibrant colors to create amazing customer experiences.
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