Joe & The Juice Just Unveiled a New Eggcado Breakfast Sandwich
Katherine Pendrill — February 9, 2024 — Lifestyle
References: foodandwine & qsrmagazine
Following the success of its Tunacado Sandwich – which became a viral sensation on social media – Joe & The Juice has decided to unveil a similar new Eggcado Breakfast Sandwich.
Relying on the same winning formula as its Tunacado Sandwich, the new Eggcado Breakfast Sandwich combines a creamy, cage-free, hard-boiled egg mousse spread with low-fat mayo, sliced avocado, juicy tomato, fresh spinach, and Joe’s signature Spicy Sauce. The whole combination is served on Scandinavian ciabatta, which is hearty enough to carry the egg salad-like mixture. As Kasper Garnell, Global Brand Director at Joe & The Juice, explains, "We believe that breakfast should be an energizing experience, setting the tone for a great day. With the Eggcado Sandwich, we are aiming to provide a morning option that aligns with our brand’s ethos and dedication to quality.”
Image Credit: Joe & The Juice
Relying on the same winning formula as its Tunacado Sandwich, the new Eggcado Breakfast Sandwich combines a creamy, cage-free, hard-boiled egg mousse spread with low-fat mayo, sliced avocado, juicy tomato, fresh spinach, and Joe’s signature Spicy Sauce. The whole combination is served on Scandinavian ciabatta, which is hearty enough to carry the egg salad-like mixture. As Kasper Garnell, Global Brand Director at Joe & The Juice, explains, "We believe that breakfast should be an energizing experience, setting the tone for a great day. With the Eggcado Sandwich, we are aiming to provide a morning option that aligns with our brand’s ethos and dedication to quality.”
Image Credit: Joe & The Juice
Trend Themes
1. Viral Breakfast Sandwiches - The success of the Tunacado Sandwich and the new Eggcado Breakfast Sandwich demonstrates the demand for unique and visually appealing breakfast options on social media.
2. Gourmet Fast Food - Joe & The Juice's use of high-quality ingredients and attention to flavor combinations taps into the growing market for upscale fast food experiences.
3. Creative Egg Dishes - The creamy, hard-boiled egg mousse spread in the Eggcado Breakfast Sandwich highlights the trend of chefs and restaurants finding innovative ways to elevate classic egg dishes.
Industry Implications
1. Food and Beverage - The popularity of viral breakfast sandwiches and gourmet fast food presents opportunities for established and emerging food and beverage companies to create visually appealing and high-quality breakfast options.
2. Restaurant and Hospitality - Restaurants can capitalize on the trend of creative egg dishes by developing unique menu items that showcase innovative cooking techniques and flavor profiles.
3. Social Media - The success of the Tunacado Sandwich as a viral sensation on social media highlights the potential for food and beverage companies to use digital platforms to reach a wider audience and generate buzz around their products.
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