Starbucks is Set to Introduce Gluten-Free Egg Bites and Sandwiches
Katherine Pendrill — December 27, 2016 — Lifestyle
References: fortune & brandeating
Catering to the growing number of consumers going gluten-free, Starbucks is introducing two new diet-friendly breakfast options called the Sous Vide Egg Bites and the Certified Gluten-Free Breakfast Sandwich. Not only are the new dishes a great option for those who suffer from Celiac disease, but they are also a healthy choice for those looking for lighter breakfast fare.
The newest additions to Starbucks breakfast menu will be available in early 2017 and will help the chain expand its gluten-free selection. The first of these new offerings is the Sous Vide Egg Bites, which are made from eggs and then cooked in a water bath for a "wheat-free, low-calorie, high-protein, convenient breakfast." The other early-morning offering is the Certified Gluten-Free Breakfast Sandwich, which features an egg patty, cheddar cheese and Canadian bacon on a gluten-free multigrain roll.
The newest additions to Starbucks breakfast menu will be available in early 2017 and will help the chain expand its gluten-free selection. The first of these new offerings is the Sous Vide Egg Bites, which are made from eggs and then cooked in a water bath for a "wheat-free, low-calorie, high-protein, convenient breakfast." The other early-morning offering is the Certified Gluten-Free Breakfast Sandwich, which features an egg patty, cheddar cheese and Canadian bacon on a gluten-free multigrain roll.
Trend Themes
1. Gluten-free Breakfast Options - The introduction of gluten-free breakfast options by Starbucks caters to the growing number of consumers seeking gluten-free alternatives, presenting an opportunity for other food and beverage chains to expand their menu offerings.
2. Health-conscious Breakfast Choices - Starbucks' new Sous Vide Egg Bites and Certified Gluten-Free Breakfast Sandwich provide a healthier alternative for customers looking for lighter breakfast options, opening up potential for other restaurants and cafes to innovate in the healthier breakfast segment.
3. Wheat-free Convenience - The water bath cooking method used in Starbucks' Sous Vide Egg Bites offers a wheat-free and convenient breakfast option, highlighting an opportunity for kitchen appliance manufacturers to develop innovative products that support quick and easy cooking methods.
Industry Implications
1. Food and Beverage - The introduction of gluten-free breakfast options by Starbucks presents an opportunity for the food and beverage industry to expand its gluten-free product offerings to cater to the growing consumer demand.
2. Restaurant and Cafe - Starbucks' new healthier breakfast choices create an opportunity for other restaurants and cafes to develop and promote their own health-conscious breakfast options, attracting customers who prioritize healthier dining experiences.
3. Kitchen Appliances - The water bath cooking method used in Starbucks' Sous Vide Egg Bites highlights an opportunity for kitchen appliance manufacturers to create innovative products that support this cooking technique, offering customers convenient and efficient cooking solutions.
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