Earth Rated's Collection Conveniences the Lives of Pet Owners
Mishal Omar — April 8, 2017 — Lifestyle
References: studiowulf & thedieline
Earth Rated is a lifestyle brand that focuses on pets, and it recently enlisted the creative agency Studio Wulf to create the branding for its collection of dog waste management products.
The collection consists of two different products – a plastic bag for pet waste as well as a clip that can be attached to a dog leash and hold it until the owner finds a way to throw it out. The Earth Rated brand offers both large and small packs of plastic bags, and they come in convenient rolls through which individual bags can be torn away.
In designing the packaging for this collection, Studio Wulf decided to label it in three different languages so that the brand is able to translate into many different markets.
The collection consists of two different products – a plastic bag for pet waste as well as a clip that can be attached to a dog leash and hold it until the owner finds a way to throw it out. The Earth Rated brand offers both large and small packs of plastic bags, and they come in convenient rolls through which individual bags can be torn away.
In designing the packaging for this collection, Studio Wulf decided to label it in three different languages so that the brand is able to translate into many different markets.
Trend Themes
1. Eco-friendly Pet Waste Management - Developing sustainable and biodegradable solutions for pet waste management, such as compostable bags or pet waste disposal systems.
2. Smart Pet Products - Developing internet-enabled pet waste management products that automate the disposal process and track the amount of waste generated.
3. Pet Waste Management Apps - Developing mobile applications that provide information on nearby pet waste disposal locations and offer rewards for responsible pet waste management.
Industry Implications
1. Pet Care Industry - Developing innovative pet waste management products that create a better experience for pet owners while minimizing environmental harm.
2. Sustainable Packaging Industry - Providing eco-friendly packaging options for pet waste management products that are biodegradable or compostable.
3. Mobile App Development Industry - Creating mobile applications that help pet owners responsibly dispose of pet waste and minimize environmental impact.
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