Dymatize Offers High-Performing Plant-Based Protein Powders
Grace Mahas — July 21, 2022 — Lifestyle
Dymatize recently expanded its portfolio with the introduction of Dymatize Complete Plant Protein. The new vegan and plant-based proteins are powered by five plant-based protein sources and feature a complete amino acid profile, ensuring maximum delivery of high-quality protein pre-or post-workout.
The new Dymatize Complete Plant Protein is available in two mouthwatering flavors -- Creamy Chocolate and Smooth Vanilla. The protein features 25 grams of complete protein with 160 calories or less and 0 grams of sugar per serving. Each scoop delivers 9.9 grams of naturally occurring Essential Amino Acids, a key component for muscle support.
“We’re raising the bar and the proof is in the protein. Our new, unique plant-based protein blend is expertly crafted and engineered to help your body recover so you can continue pursuing your most challenging fitness goals,” said Teal Axline, Associate Brand Manager at Dymatize.
The new Dymatize Complete Plant Protein is available in two mouthwatering flavors -- Creamy Chocolate and Smooth Vanilla. The protein features 25 grams of complete protein with 160 calories or less and 0 grams of sugar per serving. Each scoop delivers 9.9 grams of naturally occurring Essential Amino Acids, a key component for muscle support.
“We’re raising the bar and the proof is in the protein. Our new, unique plant-based protein blend is expertly crafted and engineered to help your body recover so you can continue pursuing your most challenging fitness goals,” said Teal Axline, Associate Brand Manager at Dymatize.
Trend Themes
1. Vegan Protein Powders - The introduction of Dymatize Complete Plant Protein shows the demand for more vegan and plant-based protein powders.
2. Complete Amino Acid Profile - Dymatize's incorporation of a complete amino acid profile highlights a trend towards more specific and targeted nutrition in protein powders.
3. Low-sugar Protein Powders - The Dymatize Complete Plant Protein's 0 grams of sugar per serving caters to the growing trend of consumers seeking low-sugar options in their protein powders.
Industry Implications
1. Foods & Beverages - The plant-based and vegan trend in Dymatize's Complete Plant Protein represents disruptive innovation opportunities within the food and beverage industry.
2. Fitness & Wellness - The introduction of more complete and targeted protein powders, such as Dymatize's Complete Plant Protein, showcases a disruptive innovation opportunity within the fitness and wellness industry.
3. Nutrition Supplements - Dymatize's incorporation of a complete amino acid profile in its Complete Plant Protein demonstrates the opportunity for disruptive innovation within the nutrition supplement industry.
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