Styledry's Dry Shampoo Package Resembles a Makeup Product
Laura McQuarrie — March 29, 2019 — Fashion
References: styledry & cosmeticsbusiness
Jars and spray bottles are some of the most popular choices for dry shampoo packages but Styledry is now introducing consumers to a unique new solution that will be unlike anything they've seen before. While some brands offer conveniently packaged travel shampoo products in the form of wipes or blotting sheets, Styledry created the first-ever Dry Shampoo Compact Powder.
The innovative, vegan-friendly haircare product is packaged just like a makeup product, right down to the fact that it includes a brush and a mirror for applying the powder to greasy roots. The translucent powder is free from parabens and sulphates and boasts a UV filter for added protection.
Styledry's Dry Shampoo Compact Powder can be found in its debut product collection, which also includes a turban shower cap and blotting papers that the brand calls #LazyButGenius.
The innovative, vegan-friendly haircare product is packaged just like a makeup product, right down to the fact that it includes a brush and a mirror for applying the powder to greasy roots. The translucent powder is free from parabens and sulphates and boasts a UV filter for added protection.
Styledry's Dry Shampoo Compact Powder can be found in its debut product collection, which also includes a turban shower cap and blotting papers that the brand calls #LazyButGenius.
Trend Themes
1. Compact Powder Packaging - The introduction of dry shampoo in compact powder form presents an opportunity for brands to create convenient and travel-friendly haircare products.
2. Makeup-inspired Haircare - The integration of makeup elements, such as a brush and mirror, into dry shampoo packaging opens up possibilities for innovative and multi-functional beauty products.
3. Vegan-friendly Haircare - The growing demand for vegan-friendly products in the haircare industry allows for disruption and innovation in the development of plant-based dry shampoo formulas.
Industry Implications
1. Beauty and Cosmetics - The beauty industry can explore the fusion of makeup and haircare with dry shampoo compacts, creating new product lines that appeal to multi-functional and convenience-seeking consumers.
2. Personal Care Products - The personal care industry can leverage the popularity of dry shampoo by offering innovative packaging solutions like compact powders that cater to the needs of busy, on-the-go individuals.
3. Travel and Tourism - The travel industry can benefit from the introduction of travel-friendly dry shampoo compacts, providing a convenient haircare solution for travelers who prioritize space-saving and lightweight products.
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