Uber is Offering a New Driver Destination Feature in San Francisco
Alyson Wyers — November 17, 2015 — Autos
References: newsroom.uber & theverge
Following the introduction of Lyft's driver destination feature last year, Uber is trialling their own version of the destinations function in San Francisco -- something that could have a significant impact on the number of people wanting to be Uber drivers.
This new driver-aiding feature has the potential to overhaul the popular rideshare app in a major way. Uber often uses flexible schedules as a selling point to encourage people to sign up as a driver. Now drivers will be able to post where they're going, so those looking for a ride in the same direction can benefit.
This will only be available in the Bay Area beginning this week. The driver destination can make a big difference during peak times such as morning commutes and getting home at the end of the day. This could also include errands across town any time of the day.
This new driver-aiding feature has the potential to overhaul the popular rideshare app in a major way. Uber often uses flexible schedules as a selling point to encourage people to sign up as a driver. Now drivers will be able to post where they're going, so those looking for a ride in the same direction can benefit.
This will only be available in the Bay Area beginning this week. The driver destination can make a big difference during peak times such as morning commutes and getting home at the end of the day. This could also include errands across town any time of the day.
Trend Themes
1. Driver Destination Feature - The introduction of driver destination features in rideshare apps offers a disruptive innovation opportunity for increased driver convenience and efficiency.
2. Flexible Schedule Selling Point - The incorporation of flexible schedules as a selling point in rideshare apps presents a disruptive innovation opportunity to attract more drivers.
3. Peak Time Optimization - The implementation of peak time optimization features in rideshare apps creates a disruptive innovation opportunity for improved rider experience and reduced wait times.
Industry Implications
1. Rideshare - The rideshare industry can benefit from adopting driver destination features to increase driver satisfaction and availability.
2. Transportation - The transportation industry can explore the potential of flexible schedules as a unique selling point to attract more drivers and improve workforce management.
3. Mobile App Development - The mobile app development industry can capitalize on the demand for innovative features like peak time optimization to enhance the functionality of rideshare apps.
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