Ideas
Explore the world's #1 largest database of ideas and innovations, with 476,093 inspiring examples.
Trend Reports
Discover why 1,281 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 304,534 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,281 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 304,534 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,229 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 476,093 cutting edge ideas.

Mood-Matching T-Shirts

Clean the Sky - Positive Eco Trends & Breakthroughs

Uniqlo's UMood Technology Uses Neuroscience To Help You Dress For Your Mood

— October 8, 2015 — Business
If you have have ever been totally overwhelmed with choice when it comes to picking your outfit, this new technology from Uniqlo will help you to dress for your mood. The Japanese clothing brand just launched UMood in their Sydney-located Pitt Street store, which uses neuroscience to help customers pick a t-shirt to match how they are feeling.

Customers wear a headset that measures their brain activity while they watch a series of short video clips. Each one is only a few seconds long and are designed to correlate to moods such as 'stormy' and 'dandy.' Using metrics including concentration, drowsiness, interest, like and stress, UMood matches the wearer's response to an appropriate tee. This helps you dress for your mood when even you aren't sure how you feel.
Trend Themes
1. Mood-matching Wearables - Companies can utilize neuroscience to create fashion technology that can optimize a customer's wardrobe based on their mood.
2. Neuroscience-driven Customer Experiences - Businesses can utilize neuroscience technology to personalize the customer experience and cater to their emotional needs.
3. Emotion-mapping Technology - Incorporating neuroscientific technology into business can allow for the development of emotion-sensing tech that can aid in product recommendations and sales.
Industry Implications
1. Fashion - Apparel companies can use neuroscience to create personalized, mood-driven clothing that aligns with a customer's emotional needs.
2. Retail - Neuroscience technology can be used in retail to personalize the shopping experience, aiding in product recommendations that align with a customer's mood.
3. Health and Wellness - Incorporating neuroscience technology into health and wellness products can help to align with the emotional needs of customers, leading to increased satisfaction and loyalty.
6.3
Score
Popularity
Activity
Freshness