Bluestone Lane's Draught Oat Flat White is Made with a Barista Blend
Laura McQuarrie — August 25, 2021 — Lifestyle
References: prnewswire
Bluestone Lane recently expanded its menu with the all-new Draught Oat Flat White, made with its signature Flagstaff blend cold brew and Califia Farms' gluten-free Oat Barista Blend. The first and only draught flat white made with Califia's Oat Barista Blend is described as "balanced, creamy and smooth with notes of chocolate and vanilla," and it has a naturally creamy texture thanks to the properties of the Oat Barista Blend, which froths easily.
This new beverage was created in response to consumer demand since Bluestone Lane noticed customers adding oat milk to their beverages at twice the rate of almond milk. Targeting health-conscious Gen Z and Millennial customers, this premium plant-based coffee beverage can be found at any Bluestone Lane cafe, and it's an option that's vegan, gluten-free and non-GMO.
This new beverage was created in response to consumer demand since Bluestone Lane noticed customers adding oat milk to their beverages at twice the rate of almond milk. Targeting health-conscious Gen Z and Millennial customers, this premium plant-based coffee beverage can be found at any Bluestone Lane cafe, and it's an option that's vegan, gluten-free and non-GMO.
Trend Themes
1. Oat-based Beverages - Creating oat-based beverages offers a disruption to the dairy, soy, and nut-based milk industry as consumers seek plant-based alternatives.
2. Draught Beverages - Producing draught coffee beverages with alternative non-dairy milks offers a disruption to the traditional coffee industry and provides opportunities for unique in-house coffee service experiences.
3. Health-conscious Targeting - Targeting health-conscious Gen Z and Millennial customers with plant-based and non-GMO options affords an opportunity for disruption in the food service sector to meet evolving consumer demands and preferences.
Industry Implications
1. Non-dairy Milk Production - Producing oat-based milk and other non-dairy alternatives affords an opportunity for disruption in the traditional milk industry.
2. Coffee and Café - Incorporating alternative non-dairy milks, such as oat, into specialty coffee beverages offers a disruption to the traditional coffee industry and provides opportunities for unique in-house coffee service experiences.
3. Plant-based Food Service - Targeting health-conscious Gen Z and Millennial customers with plant-based and non-GMO options affords an opportunity for disruption in the food service sector to meet evolving consumer demands and preferences.
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