Give Your Wardrobe a Famous Edge with the Drake Yolo Polo
Nicole Ballantyne-Choo — August 12, 2013 — Fashion
References: complexmag
If you live and breathe Drake and his songs, it’s time for you to get the YOLO polo, a golf tee featuring Drizzy himself.
This shirt gives you the option to change up your tired wardrobe. Seeing the same logos on all your clothes, whether it’s the store’s name or a designer’s signature logo, can get boring, so you’ll love adding this to your closet. In place of the standard images on the heart of your shirt, there’s an embroidered design of Drake standing in one of his signature moves—the unforgettable look back pose.
While this shirt at first glance looks like your standard golf tee, having Drake on the front makes it that little bit more attention-grabbing.
This shirt gives you the option to change up your tired wardrobe. Seeing the same logos on all your clothes, whether it’s the store’s name or a designer’s signature logo, can get boring, so you’ll love adding this to your closet. In place of the standard images on the heart of your shirt, there’s an embroidered design of Drake standing in one of his signature moves—the unforgettable look back pose.
While this shirt at first glance looks like your standard golf tee, having Drake on the front makes it that little bit more attention-grabbing.
Trend Themes
1. Celebrity-embroidered Clothing - The trend of clothing items featuring embroidered images of popular celebrities offers the opportunity for disruptive innovation in the fashion industry through collaborations with various celebrities.
2. Personalized Logo Replacement - The trend of personalized logo replacement in clothing presents an opportunity for startups to offer customization services to consumers looking to add their own unique touch to their apparel.
3. Social Media-influenced Fashion - The trend of social media influencers sparking interest in fashion choices presents an opportunity for brands to collaborate with influencers and offer limited edition clothing lines.
Industry Implications
1. Fashion - The fashion industry can utilize celebrity endorsements and collaborations, as well as customization services, to offer consumers personalized and unique clothing items.
2. Marketing and Advertising - Marketers can harness the power of social media influencers to promote clothing and other apparel accessories through limited edition collaborations and campaigns.
3. Entertainment - Entertainment companies can leverage celebrity status to create licensed clothing products and collaborate with various fashion brands for unique, limited edition products.
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