Lord Alan Sugar Invests £250,000 into Vegan Dough Bakehouse Café
Grace Mahas — March 5, 2020 — Lifestyle
References: doughbakeshop & livekindly.co
British entrepreneur Lord Alan Sugar, known for winning the 2019 season of 'The Apprentice,' recently announced a £250,000 into a new bakery called Dough Bakehouse.
Located in Herne Hill (south London), Dough Bakehouse was first launched in 2018 by Carine Lepore and recently debuted a new vegan range. Lord Sugar's new expansion hopes to compete with high street rivals and the brand announced the launch of a second Dough Bakehouse location in Beckenham shortly, with two more locations to follow by 2021.
“Carina and I are delighted that Dough Bakehouse continues to go from strength to strength. We’re really looking forward to opening new premises in the near future […] especially with the constant evolution of new products, such as the great tasting new vegan range,” said Sugar.
Image Credit: @doughbakehouse / Instagram
Located in Herne Hill (south London), Dough Bakehouse was first launched in 2018 by Carine Lepore and recently debuted a new vegan range. Lord Sugar's new expansion hopes to compete with high street rivals and the brand announced the launch of a second Dough Bakehouse location in Beckenham shortly, with two more locations to follow by 2021.
“Carina and I are delighted that Dough Bakehouse continues to go from strength to strength. We’re really looking forward to opening new premises in the near future […] especially with the constant evolution of new products, such as the great tasting new vegan range,” said Sugar.
Image Credit: @doughbakehouse / Instagram
Trend Themes
1. Vegan Bakery Expansion - Lord Alan Sugar's investment in Dough Bakehouse highlights the growing trend of vegan bakeries expanding their operations.
2. Plant-based Product Innovation - The launch of Dough Bakehouse's new vegan range showcases the trend of bakeries focusing on developing innovative plant-based products.
3. Competitive High Street Bakery Market - Lord Alan Sugar's investment in Dough Bakehouse reflects the trend of bakery businesses aiming to compete with high street rivals by offering unique products and experiences.
Industry Implications
1. Bakery - The vegan bakery expansion trend presents disruptive innovation opportunities for traditional bakeries to incorporate plant-based offerings into their product lineup.
2. Plant-based Food - The growth of plant-based product innovation in bakeries opens up opportunities for the plant-based food industry to collaborate with bakeries and develop new offerings.
3. Hospitality - The competitive high street bakery market trend calls for disruptive innovation in the hospitality industry, focusing on creating unique bakery experiences and attracting customers with specialty products.
3.8
Score
Popularity
Activity
Freshness
