The Douchebag Solidarity Movement Video Gives 'Douches' a Voice
Robyn Currie — November 4, 2009 — Pop Culture
References: boingboing.net
The Douchebag Solidarity Movement video is taking a hilarious look at this much-loathed group.
Asking us to take a stand for those who irritate our senses with their inane vocabulary, volatile stench of cologne and awful sense of fashion, the Douchebag Solidarity Movement video needs to be seen. If only because it is so honest.
Implications - This generation has an array of stereotypes and new, standard characters to pick out in a crowd or categorize one another by. The wave of stereotype humor that has recently hit the web does not see racial or gender lines; rather, today's youth consumer identifies and mocks certain behavioral tribes such as the D-Bags or Hipsters.
Asking us to take a stand for those who irritate our senses with their inane vocabulary, volatile stench of cologne and awful sense of fashion, the Douchebag Solidarity Movement video needs to be seen. If only because it is so honest.
Implications - This generation has an array of stereotypes and new, standard characters to pick out in a crowd or categorize one another by. The wave of stereotype humor that has recently hit the web does not see racial or gender lines; rather, today's youth consumer identifies and mocks certain behavioral tribes such as the D-Bags or Hipsters.
Trend Themes
1. Stereotype Humor - The rise of stereotype humor on the web presents opportunities for content creators to capitalize on the popularity of mocking behavioral tribes.
2. Youth Consumerism - The trend of today's youth consumer identifying and mocking behavioral tribes creates opportunities for brands to create targeted marketing campaigns.
3. Social Commentary Videos - The popularity of videos like the Douchebag Solidarity Movement highlights the demand for humorous social commentary that resonates with audiences.
Industry Implications
1. Entertainment - The entertainment industry can tap into the trend of stereotype humor by producing content that satirizes behavioral tribes.
2. Fashion - Fashion brands can explore the opportunity to collaborate with stereotype humor content creators to target the youth consumer market.
3. Advertising - Advertising agencies can leverage social commentary videos to create memorable and shareable campaigns that align with current cultural trends.
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