Doritos Tangy Ranch is Arriving Alongside a Returning Favorite
Michael Hemsworth — August 5, 2021 — Marketing
The Doritos Tangy Ranch snack chips are the latest flavor option from the brand that is focused on providing a distinctly flavorful taste experience for avid fans to try out. The snack features the brand's classic triangular corn tortilla chips and are blasted with the savory flavor of ranch seasoning to give them a creamy yet almost refreshing taste. The chips are available now at retailers nationwide in 9.25-ounce bags and 2.75-ounce bags priced at $4.29 and $1.99, respectively.
The Doritos Tangy Ranch snack chips are arriving alongside the returning fan favorite Doritos Tangy Pickle, which are covered in a salty dill pickle seasoning. The Tangy Pickle snack chips will be arriving on store shelves later this month.
Image Credit: Doritos
The Doritos Tangy Ranch snack chips are arriving alongside the returning fan favorite Doritos Tangy Pickle, which are covered in a salty dill pickle seasoning. The Tangy Pickle snack chips will be arriving on store shelves later this month.
Image Credit: Doritos
Trend Themes
1. Flavorful Snack Chips - There is an opportunity to create new and unique flavor combinations in the snack industry to cater to the evolving taste preferences of consumers.
2. Limited-edition Snacks - Offering limited-edition snacks can create a sense of urgency and exclusivity, driving customer engagement in the snack sector.
3. Refreshing Flavor Profiles - Innovation in food technology can allow snack companies to create a refreshing taste experience for consumers that deviate from the traditional tastes of snack foods.
Industry Implications
1. Snack Food Industry - Incorporating new and unique flavor profiles within traditional snack food products can be a disruptive innovation opportunity for growth in the industry.
2. Retail Industry - Creating a sense of urgency and exclusivity through limited-edition snacks can drive customer engagement and sales in the retail industry.
3. Food Technology Industry - Developing new technologies to create innovative and refreshing taste experiences can be a disruptive innovation opportunity for growth in the food technology industry.
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