Donguri Presents New Fragrances Inspired by Studio Ghibli
References: donguri-sora & highsnobiety
Studio Ghibli launches a new collaboration alongside Fernanda, creating a new series of fragrances that are exclusively available in Japan at Donguri. The first fragrance is dubbed 'Maria Regale' which is a jasmine and pear scent in bottles detailed with Kiki from Kiki's Delivery Service seen alongside her cat Jiji.
This is followed by 'White Bouquet,' which is inspired by Howl's Moving Castle and is decorated with Howl in his secret garden. Finally, the collection and complete with 'Classic Tea' which is inspired by Whisper of the Heart and the stories that are written by the main character known as Shizuku. All three of the fragrances are now available to shop on the Donguri website.
Image Credit: Donguri
This is followed by 'White Bouquet,' which is inspired by Howl's Moving Castle and is decorated with Howl in his secret garden. Finally, the collection and complete with 'Classic Tea' which is inspired by Whisper of the Heart and the stories that are written by the main character known as Shizuku. All three of the fragrances are now available to shop on the Donguri website.
Image Credit: Donguri
Trend Themes
1. Anime-franchise-inspired Fragrances - Studio Ghibli collaborates with Fernanda to create a new series of fragrances exclusively inspired by their iconic anime films.
2. Exclusivity in Fragrance Market - Donguri offers exclusive availability of Studio Ghibli-inspired fragrances, creating a unique selling proposition in the fragrance market.
3. Nostalgia Marketing - The fragrance collection taps into the nostalgia of fans by being inspired by beloved Studio Ghibli films, offering a sense of familiarity and emotional connection.
Industry Implications
1. Anime and Entertainment - Studio Ghibli's collaboration with Fernanda in the fragrance industry expands its presence beyond anime and entertainment.
2. Retail and E-commerce - Donguri's exclusive online availability of the Studio Ghibli-inspired fragrances adds value to their e-commerce platform and strengthens their retail presence.
3. Beauty and Personal Care - The introduction of Studio Ghibli-inspired fragrances offers new opportunities for innovation and growth within the beauty and personal care industry.
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