The New Domino's App Facilities Click-Free Ordering
Katherine Pendrill — April 6, 2016 — Tech
References: play.google & techcrunch
The Domino's app recently received an update that allows consumers to order pizza simply by opening the application. With its emoji-based ordering platform and clickable pizza delivery buttons, Domino's is no stranger to innovative ordering systems. Now the popular pizza chain is making it even easier for consumers to get their hands on a hot slice of pizza.
The newly updated Domino's app boasts a 'Zero Click' feature that allows users to order pizza simply by opening the app. This means that no input is required for a delivery to be processed. However, the app does feature a 10-second delay before the order is placed so that users can cancel a delivery if they simply open the app by mistake.
The latest Domino's feature demonstrates a new level of convenience when it comes to app-based services.
The newly updated Domino's app boasts a 'Zero Click' feature that allows users to order pizza simply by opening the app. This means that no input is required for a delivery to be processed. However, the app does feature a 10-second delay before the order is placed so that users can cancel a delivery if they simply open the app by mistake.
The latest Domino's feature demonstrates a new level of convenience when it comes to app-based services.
Trend Themes
1. Zero-click App Ordering - The trend towards zero-click ordering systems provides opportunities for businesses to make their products more convenient and accessible to customers.
2. Emoji-based Ordering Platforms - The trend towards using emojis as a means of ordering food and other products provides opportunities for businesses to reach younger, tech-savvy customers.
3. Click-free Technology - The trend towards click-free technology provides opportunities for businesses to create more seamless and intuitive user experiences.
Industry Implications
1. Restaurant Industry - Restaurants can leverage trend towards zero-click app ordering to improve convenience and customer service, as well as to collect valuable data on consumer behavior.
2. Mobile App Development Industry - The rise of click-free technology presents opportunities for mobile app developers to create more intuitive and user-friendly interfaces.
3. Food Delivery Industry - The trend towards app-based ordering, and especially zero-click ordering, could disrupt the food delivery industry and allow for more efficient and streamlined operations.
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