BarkShop's Countdown is Full of Pet-Pleasing Peanut Butter Treats
Laura McQuarrie — November 13, 2019 — Lifestyle
References: barkshop
As well as including pets in their actual celebrations on Christmas Day with gifts, many pet owners are passionate about counting down to the holiday with treat-filled dog-friendly advent calendars. BarkShop's advent calendar for dogs is filled with all-natural peanut butter and carob treats that are full of organic ingredients that people will recognize. Both of the treats are made with a base of oats, barley and honey, plus other additions like organic coconut and vanilla for added flavor. The treats are vegetarian and free from wheat, corn and soy, offering a nourishing snack for dogs to enjoy during most of the days in December.
5% of BarkShop proceeds are put directly towards helping dogs in need, which helps animal lovers keep the giving spirit alive during the holiday season and beyond.
5% of BarkShop proceeds are put directly towards helping dogs in need, which helps animal lovers keep the giving spirit alive during the holiday season and beyond.
Trend Themes
1. Dog-friendly Advent Calendars - Opportunity for pet food companies to create specialized and organic advent calendars for dogs.
2. Natural and Organic Pet Treats - Disruptive innovation opportunity for pet treat manufacturers to develop all-natural and organic treats using recognizable ingredients.
3. Charitable Product Offerings - Opportunity for businesses to incorporate philanthropy into their product offerings, like donating proceeds to help animals in need.
Industry Implications
1. Pet Food - Pet food companies can tap into the growing market of dog-friendly advent calendars and develop innovative products.
2. Pet Treat Manufacturing - Manufacturers of pet treats can capitalize on the trend of natural and organic treats and introduce new and healthier options for pets.
3. Retail and E-commerce - Retailers and online pet stores can offer charitable product offerings, attracting socially-conscious consumers while supporting a good cause.
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