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Ultra-Hydrating Dog Drinks

Clean the Sky - Positive Eco Trends & Breakthroughs

This Energizing Pet Snack Comes in a Liquid Form

— May 2, 2016 — Lifestyle
'Petro Fuel for Dogs' is a new dog drink that's currently crowdfunding on Indiegogo. This project introduces an ultra-hydrating drink for dogs that was developed by a veterinary nutritionist to provide a rich source of vitamins and energy.

Unlike a dog treat that's filled with empty calories and ingredients, this one's liquid format ensures a pet gets the nourishment they need as they drink. This dog drink is formulated with reverse osmosis water, without preservatives, artificial ingredients, colors, flavors or meat. Petrol's developers boast that: "Dogs love it so much they lap it up 4:1 over regular water."

A rise in overall health consciousness is inspiring many pet owners to look after the well-being of family pets with products that are meant to boost wellness.
Trend Themes
1. Ultra-hydrating Dog Drinks - Disruptive innovation opportunity: Develop new and improved pet drinks that provide nourishment and hydration in a convenient liquid form.
2. Energizing Pet Snacks - Disruptive innovation opportunity: Create energy-boosting and vitamin-rich snacks for pets that promote overall health and wellness.
3. Rise in Health Consciousness - Disruptive innovation opportunity: Design products for pet owners that focus on enhancing the well-being and overall wellness of their pets.
Industry Implications
1. Pet Food and Beverage - Disruptive innovation opportunity: Develop new and innovative pet food and beverage products that cater to the changing preferences of health-conscious pet owners.
2. Veterinary and Animal Care - Disruptive innovation opportunity: Introduce new veterinary services and animal care practices that align with the growing trend of pet owners seeking products and services that enhance their pets' health.
3. Wellness and Nutrition - Disruptive innovation opportunity: Create wellness and nutrition-focused products and services for the pet industry that address the rising demand for products that prioritize pet health and well-being.
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