Sir Richard Branson Celebrates the Dita Von Teese Airplane
Tiana Reid — June 17, 2010 — Marketing
References: virgin-atlantic & vegasdeluxe
The Dita Von Teese airplane celebrates the 10th anniversary of Virgin Airways' direct London to Las Vegas flights. Sir Richard Branson isn't one for understatements so he decided have the side of a Boeing 777 painted with Von Teese's figure for the flight. What else would be appropriate?
The burlesque queen herself showed up at the event and had her share of fun by dancing on one of the things. Click through the gallery for these outrageous photos of the sexiest plane to ever fly.
The burlesque queen herself showed up at the event and had her share of fun by dancing on one of the things. Click through the gallery for these outrageous photos of the sexiest plane to ever fly.
Trend Themes
1. Branded Airplanes - Opportunity for companies to enhance brand awareness through the use of branded airplanes.
2. Celebrity Endorsement - Opportunity for companies to use popular celebrities to endorse their products or services.
3. Experiential Advertising - Opportunity for companies to create memorable brand experiences for their customers through non-traditional advertising mediums, such as airplanes.
Industry Implications
1. Airline Industry - Opportunity for airlines to increase brand awareness and customer engagement through the use of branded airplanes and celebrity endorsement.
2. Entertainment Industry - Opportunity for entertainers to expand their brand and reach through unconventional mediums, such as airplanes.
3. Advertising Industry - Opportunity for advertisers to create unique and memorable brand experiences for their clients through the use of non-traditional advertising mediums, such as airplanes.
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