Panda Express Dim Sum Bites are Being Tested Marketed
Michael Hemsworth — October 27, 2023 — Lifestyle
References: pandaexpress & chewboom
The Panda Express Dim Sum Bites menu is being test marketed by the brand at its innovation Kitchen in Pasadena, California to provide patrons with a Cantonese cuisine-inspired experience. The menu includes the Lobster & Shrimp Dumplings, Mini Chicken Wontons, Apple Pie Rolls, Chicken Egg Rolls and Veggie Spring Rolls to let diners mix and match their favorites. The menu is priced at $2 per dish with two dishes priced at $3.75 and three dishes for $5 to encourage diners to have as much or as little as they like.
The Panda Express Dim Sum Bites menu is being offered now through November 28, 2023 and could make its way to a wider launch, depending on how it's received.
Image Credit: Panda Express
The Panda Express Dim Sum Bites menu is being offered now through November 28, 2023 and could make its way to a wider launch, depending on how it's received.
Image Credit: Panda Express
Trend Themes
1. Cantonese Cuisine-inspired - The Panda Express Dim Sum Bites menu offers a Cantonese cuisine-inspired experience, providing an opportunity for other restaurants to tap into this culinary trend.
2. Mix-and-match Menu - The ability to mix and match favorite dishes from the Panda Express Dim Sum Bites menu presents an opportunity for other restaurants to offer customizable dining experiences.
3. Affordable Dim Sum - With prices as low as $2 per dish, the Panda Express Dim Sum Bites menu showcases an opportunity for restaurants to offer affordable dim sum options, appealing to budget-conscious diners.
Industry Implications
1. Restaurant Industry - The Panda Express Dim Sum Bites menu introduces a new and innovative offering within the restaurant industry, which could inspire other establishments to experiment with dim sum-inspired dishes.
2. Culinary Industry - The Cantonese cuisine-inspired Panda Express Dim Sum Bites menu creates openings for other culinary establishments to explore and incorporate traditional dim sum elements into their menus.
3. Fast Casual Dining - The mix-and-match concept of the Panda Express Dim Sum Bites menu aligns with the fast casual dining trend, providing an opportunity for other fast casual restaurants to introduce customizable dim sum options to their menus.
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