Diesel 'Fresh and Bright' Campaign Features Hot Heroes in Skivvies
Armida Ascano — December 24, 2010 — Fashion
References: homotography.blogspot
The Diesel 'Fresh and Bright' campaign fulfills all of your superhero-related fantasies. This steamy campaign follows a variety of hot male heroes here to save your day in sexy style. The scantily clad models make me wish I were a damsel in distress, wearing not much else but masks and underwear.
Sufficed to say, the Diesel 'Fresh and Bright' campaign gets its message across in a memorable way. The bright colors and crazy concept add that much more fun to the feature.
Sufficed to say, the Diesel 'Fresh and Bright' campaign gets its message across in a memorable way. The bright colors and crazy concept add that much more fun to the feature.
Trend Themes
1. Superhero-themed Fashion - Opportunities for fashion brands to incorporate superhero themes in their designs and campaigns, catering to fans of the genre.
2. Sexualization of Advertising - Chances for brands to use the approach of sexualizing advertising to gain attention and create a memorable message.
3. Fantasy Fulfillment Marketing - Companies can capitalize on the idea of fulfilling their customers' fantasies by providing unique and fun campaigns that appeal to their audience.
Industry Implications
1. Fashion - Fashion brands can incorporate superhero themes in their designs, e-commerce stores, and social media campaigns, taking advantage of the growing popularity of the genre.
2. Advertising - Opportunities for brands to create unique and memorable campaigns by using sexualized advertising approaches that cater to their target audience.
3. Marketing - Companies can take advantage of the fantasy fulfillment approach in their marketing strategies to capture their audience's attention and enhance customer loyalty.
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