The Nike Air Trainer Cruz Features a Textured Geometric Pattern
Charlotte Joyce Kidd — October 5, 2015 — Fashion
References: store.nike & caplex
These geometrically patterned, diamond-embossed Nike Air Trainer Cruz sneakers are visually attention-grabbing and contain some unique Victor Cruz-inspired details.
Nike's most famous collaborations tend to be with basketball stars, but for the new Nike Air Trainer shoe, the mega athletic brand turned to NFL Giants wide receiver Victor Cruz to create a unique sneaker. The Nike Air Trainer Cruz shoes feature some classy and unique details at Cruz's behest. In terms of overall design, the Haystack, Wolf Grey and Black/Crimson colorways have a textured diamond-embossed pattern towards the heel of the shoe, while the Rush Blue boasts a tighter woven upper. The entire Nike Air Trainer Cruz line has a thick strap over the mid of the shoe.
The detail most unique to Cruz's individual style is the quotes that are hidden on the inside of the mid strap, with a different quote appearing on each colorway.
Nike's most famous collaborations tend to be with basketball stars, but for the new Nike Air Trainer shoe, the mega athletic brand turned to NFL Giants wide receiver Victor Cruz to create a unique sneaker. The Nike Air Trainer Cruz shoes feature some classy and unique details at Cruz's behest. In terms of overall design, the Haystack, Wolf Grey and Black/Crimson colorways have a textured diamond-embossed pattern towards the heel of the shoe, while the Rush Blue boasts a tighter woven upper. The entire Nike Air Trainer Cruz line has a thick strap over the mid of the shoe.
The detail most unique to Cruz's individual style is the quotes that are hidden on the inside of the mid strap, with a different quote appearing on each colorway.
Trend Themes
1. Geometric-patterned Sneakers - Opportunity to incorporate visually attention-grabbing patterns in sneaker designs.
2. Celebrity Collaboration - Potential for brands to collaborate with various celebrities to create unique products.
3. Hidden Details in Footwear - Innovative opportunity to hide personalized quotes or messages in the design of shoes.
Industry Implications
1. Athletic Footwear - Potential for athletic footwear brands to adopt and experiment with geometric patterns in their shoe designs.
2. Fashion and Apparel - Opportunity for fashion brands to explore collaborations with celebrities outside the traditional realm of sports to create unique products.
3. Consumer Goods - Innovative opportunity for brands in the consumer goods industry to incorporate hidden personalized details in their products for a special touch.
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