Marcel Wanders and Puma's Outdoor Collection
Juan Carlos Bonilla — June 25, 2007 — Fashion
References: puma & eshop.puma
Here we have another example of designer collaboration with Marcel Wanders and Puma. You will enjoy the sophisticated Wander style, which includes luggage, outdoor lounging and beachwear. Puma's site describes, "Welcome to the Marcel Wanders by PUMA Collection! This collection is about outdoor lounging, about being bold but sophisticated, comfortable but stylish. This collection is about indulgence and pleasure-seeking, about rooftop renegading, about hitting snooze and sleeping in, about sunset picnics and sunrise cocktails, about dressing down for the office, and dressing up for the beach. This collection is about summer wanderlust!"
Trend Themes
1. Designer Collaboration - The trend of designer collaborations like Marcel Wanders and Puma can disrupt traditional design methods and lead to unique and innovative products.
2. Outdoor Lifestyle - The trend of outdoor collections like Marcel Wanders and Puma's can lead to growth opportunities in the outdoor product industry as people seek to live a more outdoor and active lifestyle.
3. Functional Fashion - The trend of fashionable yet functional outdoor wear like Marcel Wanders and Puma's can disrupt the traditional fashion industry by providing versatility and practicality in clothing.
Industry Implications
1. Fashion and Apparel - Collaborations like Marcel Wanders and Puma's can provide new opportunities for innovation and growth in the fashion and apparel industry.
2. Outdoor Industry - Outdoor collections like Marcel Wanders and Puma's can disrupt the traditional outdoor industry by providing stylish and functional products for outdoor activities.
3. Luggage and Travel Accessories - Collaborating with designers like Marcel Wanders can disrupt the traditional luggage and travel accessories industry by offering unique and trendy designs that appeal to the younger generation.
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