6LACK Designs a Chinatown Market Capsule for Design Freestyle
Amy Duong — March 17, 2021 — Pop Culture
References: 6lackmarket & hypebeast
6LACK works in collaboration with Chinatown Market on a new collection designed for Design Freestyle. Design Freestyle is a video series by the streetwear imprint. The rapper joins the brand to design a selection of essential silhouettes including some hoodies, sweatpants, tees, and shorts.
The collection is a true reflection of his personal style and it shows through the designs of the apparel items. 6LACK talks about simplicity in what he wears to keep a minimal design language. This is prominent through the streetwear items and he adds inspiration from his flaming hot sauce as well, which he talks about during his time on the series Hot Ones. Graphics that adorn the garments include fire emblems and chili peppers.
Image Credit: Chinatown Market
The collection is a true reflection of his personal style and it shows through the designs of the apparel items. 6LACK talks about simplicity in what he wears to keep a minimal design language. This is prominent through the streetwear items and he adds inspiration from his flaming hot sauce as well, which he talks about during his time on the series Hot Ones. Graphics that adorn the garments include fire emblems and chili peppers.
Image Credit: Chinatown Market
Trend Themes
1. Streetwear-musician Collaborations - Creating capsule collections designed by musicians and streetwear brands could be a disruptive trend in the fashion industry.
2. Minimalistic Apparel Design - Designing streetwear with minimalistic and essential silhouettes can be a potential disruptive trend for the streetwear industry.
3. Food-inspired Graphics - Incorporating food-inspired graphics into streetwear design can be a potential disruptive trend for the fashion industry.
Industry Implications
1. Fashion - Fashion industry can explore collaborative designs between musicians and streetwear brands as well as integrating minimalistic design approach.
2. Music - Music industry can explore merchandising opportunities by collaborating with streetwear brands on capsule collections.
3. Food and Beverage - Food and beverage industry can explore collaborative design opportunities with streetwear brands, emulating 6LACK's inspiration from his flaming hot sauce.
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