The New Wooden Jeans are a Sustainable Alternative to Denim
Simal Yilmaz — March 8, 2013 — Eco
References: lenzing & coolbusinessideas
Dawn Ellams, a PhD researcher at Scotland’s Heriot-Watt University has come up with a more environmentally friendly denim alternative. “Traditional cotton jeans carry a substantial carbon footprint with each single pair requiring 42 liters of water, along with up to 15 dyeing vats full of harmful chemicals to produce” explains Charley Cameron.
Dawn Ellams’s production, which is marketed under the name of Tencel are made out of sustainably sourced wood pulp and require require only one fifth of the water, energy and chemicals of their conventional denim production. The brand Tencel is trademarked for its use of lyocell, which is a natural cellulosic fiber with moisture absorption, as well as a silky result.
Dawn Ellams’s production, which is marketed under the name of Tencel are made out of sustainably sourced wood pulp and require require only one fifth of the water, energy and chemicals of their conventional denim production. The brand Tencel is trademarked for its use of lyocell, which is a natural cellulosic fiber with moisture absorption, as well as a silky result.
Trend Themes
1. Sustainable Fashion - The trend of eco-friendly wooden jeans highlights the growing demand for sustainable alternatives in the fashion industry.
2. Low-impact Manufacturing - The use of sustainably sourced wood pulp in the production of Tencel jeans demonstrates the trend towards low-impact manufacturing processes.
3. Natural Fiber Innovation - The development of Tencel jeans made from lyocell showcases the innovation in creating clothing materials from natural fibers.
Industry Implications
1. Fashion - The fashion industry can explore opportunities for sustainable fashion by incorporating eco-friendly materials like wooden jeans.
2. Textile Manufacturing - Textile manufacturers can capitalize on the growing demand for low-impact manufacturing by adopting more sustainable production methods.
3. Material Science - The development of Tencel jeans using lyocell presents opportunities for further innovation in natural fiber materials and their applications.
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