Miranda July's Somebody App Lets a Stranger Deliver Bad News for You
Laura McQuarrie — August 29, 2014 — Tech
References: somebodyapp & itunes.apple
Sometimes there's just not a good way to deliver bad news, which is what makes Miranda July's 'Somebody' app great if you're too chicken to act as the bearer of bad news. With Somebody app, if you're looking to break up with your significant other, you can have a complete stranger serve as a stand-in for you, and deliver the heartbreaking message on your behalf.
Stand-in people are able to add actions to their messages to indicate things like a hug, a cry or a kiss. Although this app would be ideal for delivering bad news, or mending awkward situations, it could also be used for good, such as handing over the app so that a stranger can confess your love for someone for you.
Stand-in people are able to add actions to their messages to indicate things like a hug, a cry or a kiss. Although this app would be ideal for delivering bad news, or mending awkward situations, it could also be used for good, such as handing over the app so that a stranger can confess your love for someone for you.
Trend Themes
1. Outsourced Messaging Apps - The rise of messaging apps that outsource communication tasks to strangers presents disruptive innovation opportunities for personal and professional communication services.
2. Emotional Engagement Technology - The integration of emotional actions and gestures in messaging apps opens up disruptive innovation opportunities for creating more genuine and impactful digital interactions.
3. App-based Emotional Proxy Services - The emergence of app-based services that offer stand-in individuals to deliver emotional messages on behalf of users presents disruptive innovation opportunities for outsourcing various sensitive conversations.
Industry Implications
1. Communication Services - The rise of outsourced messaging apps presents disruptive innovation opportunities for communication service providers to offer additional value-added services by integrating stand-in message delivery options.
2. Digital Interaction Solutions - The development of messaging apps that integrate emotional actions and gestures creates disruptive innovation opportunities for companies in the digital interaction solutions industry to enhance user engagement and connection.
3. Emotional Proxy Service Providers - The growth of app-based emotional proxy services presents disruptive innovation opportunities for companies in the emotional assistance industry to cater to individuals seeking assistance with sensitive conversations.
3.3
Score
Popularity
Activity
Freshness
