Ideas
Explore the world's #1 largest database of ideas and innovations, with 477,692 inspiring examples.
Trend Reports
Discover why 1,285 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,285 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,232 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 477,692 cutting edge ideas.

Bourbon Barrel-Aged Seltzers

Clean the Sky - Positive Eco Trends & Breakthroughs

This Delicious Seltzer Combines Bold Flavors With Crisp Carbonation

— March 25, 2022 — Lifestyle
Two Trees Beverage Co. has announced the launch of a new and delicious seltzer that seamlessly manages to combine the oak-first, spicy and corn-infused character of bourbon with notes of maple and vanilla in a crisp and carbonated package.

Set to be made available for $11.99 for a six-pack, this delicious seltzer offers the delectable malt-based taste that bourbon barrel-aged beverages are renowned for in a package that will even appeal to novice bourbon drinkers.

According to Chad Slagle, CEO of Two Trees Beverage, the advent of the brand new Bourbon Barrel-Aged Seltzer is the result of a growing recognition of the fact that there is an ever-expanding demographic of bourbon lovers who want to be able to enjoy the recognizable taste of bourbon whilst being unashamed to crave a drinking experience that is more refreshing and accessible. "We can finally deliver all of that in one product," Slagle says.

Image Credit: Two Trees Beverage Co.
Trend Themes
1. Bourbon-flavored Beverages - There is a growing market for bourbon-flavored beverages that offer the recognizable taste of bourbon in a more accessible format.
2. Malt-based Seltzers - Malt-based seltzers are becoming more popular among consumers who want a refreshing and flavorful option that is still light and low-calorie.
3. Hybrid Alcoholic Drinks - The creation of hybrid alcoholic drinks, such as bourbon barrel-aged seltzers, offers an opportunity for companies to tap into a unique and innovative market segment.
Industry Implications
1. Alcoholic Beverages - Companies in the alcoholic beverage industry can explore creating new and unique products by combining flavors and experimenting with different types of beverages.
2. Seltzer Market - The seltzer market is rapidly expanding and offering delicious and innovative flavors, such as bourbon barrel-aged seltzers, may give companies an edge to stand out among competitors.
3. Bourbon Industry - The bourbon industry can branch out by experimenting with hybrid alcoholic drinks and incorporating the recognizable taste of bourbon into other types of beverages.
1.4
Score
Popularity
Activity
Freshness