Taste & Glory Deli Slices Come in Three Vegan Varieties
Michael Hemsworth — September 14, 2021 — Marketing
References: tasteandglory & foodbev
The Taste & Glory deli slices are a premium range of vegan-friendly sandwich slices that will offer consumers the ability to create some of their favorite lunchtime meals in a meat-free manner.
The slices come in three varieties to choose from including No-Chicken, No-Ham and No-Beef, which are each crafted with a thick-cut profile to help mimic the texture of meat. The products will be launched into Asda locations in the UK starting on October 4 with a wider launch into Morrisons and Waitress locations later this year.
Brand Manager for Taste & Glory Beth George spoke on the new Taste & Glory deli slices saying, "Lunchtime is such an important part of the day, when we often need something quick but tasty, but when it comes to meat-free options, there’s not much to get excited about. We’re here to give shoppers something delicious to look forward to and to make plant-based sandwiches, wraps and salads something to shout about. Taste & Glory delivers on taste and texture, so we’re thrilled to launch our new meat-free Deli Slices range to give retailers opportunities for under-served occasions in the meat-free category. Consumers are crying out for delicious, meat-free lunchtime options and we’re here to shake up sandwiches like never before.”
The slices come in three varieties to choose from including No-Chicken, No-Ham and No-Beef, which are each crafted with a thick-cut profile to help mimic the texture of meat. The products will be launched into Asda locations in the UK starting on October 4 with a wider launch into Morrisons and Waitress locations later this year.
Brand Manager for Taste & Glory Beth George spoke on the new Taste & Glory deli slices saying, "Lunchtime is such an important part of the day, when we often need something quick but tasty, but when it comes to meat-free options, there’s not much to get excited about. We’re here to give shoppers something delicious to look forward to and to make plant-based sandwiches, wraps and salads something to shout about. Taste & Glory delivers on taste and texture, so we’re thrilled to launch our new meat-free Deli Slices range to give retailers opportunities for under-served occasions in the meat-free category. Consumers are crying out for delicious, meat-free lunchtime options and we’re here to shake up sandwiches like never before.”
Trend Themes
1. Meat-free Alternatives - There is a high demand for more meat-free alternatives for consumers who are looking for healthier and ethical food choices.
2. Thick-cut Profile Products - Creating plant-based meat alternatives with a thicker profile can help mimic the texture and flavor of real meat, offering a more satisfying and authentic experience for consumers.
3. Premium Vegan-friendly Products - Consumers are willing to pay a premium for high-quality, vegan-friendly products that offer excellent taste and texture, creating opportunities for brands to innovate in this space.
Industry Implications
1. Plant-based Foods Industry - The growing trend towards meat-free alternatives is creating opportunities for companies to develop innovative, flavorful, and healthier plant-based food products.
2. Retail Industry - As consumers become more health and environmentally conscious, the retail industry can tap into the demand for meat-free alternatives by providing a wider range of premium, vegan-friendly options in their stores.
3. Food Service Industry - Food service providers can innovate and create unique menu offerings that cater to customers who are looking for healthier and ethical food options that are also delicious and satisfying.
4.8
Score
Popularity
Activity
Freshness