This Dead Island Official Trailer Will Blow Your Mind
Jordan M — February 18, 2011 — Pop Culture
References: pc.ign & boingboing.net
This unbelievable Dead Island official trailer will change everything you thought you knew about video game advertising…permanently.
Featuring tragically beautiful art direction, cinematography, graphics, music and storytelling, the Dead Island official trailer is more akin to an artistic masterpiece than a game commercial. In fact, its wildfire spread across the internet has had the unimaginable effect of prompting some users to respond that they were literally reduced to tears. Not exactly what you’d expect from a trailer for a gory Zombie video game, is it?
Featuring tragically beautiful art direction, cinematography, graphics, music and storytelling, the Dead Island official trailer is more akin to an artistic masterpiece than a game commercial. In fact, its wildfire spread across the internet has had the unimaginable effect of prompting some users to respond that they were literally reduced to tears. Not exactly what you’d expect from a trailer for a gory Zombie video game, is it?
Trend Themes
1. Beautifully Tragic Art Direction - The success of the Dead Island official trailer shows the potential for video game advertising to incorporate emotionally powerful and visually stunning art direction.
2. Cinematic Game Trailers - The impact of the Dead Island official trailer highlights the demand for cinematic-style trailers that captivate audiences and create a deeper connection with the game.
3. Emotionally Resonant Marketing - The emotional reaction to the Dead Island official trailer suggests the opportunity for marketing campaigns across industries to evoke strong emotions and resonate with audiences.
Industry Implications
1. Video Game Advertising - The success of the Dead Island official trailer reveals the potential for disruptive innovation in the way video games are marketed to engage and captivate potential players.
2. Film and Entertainment - The impact of the Dead Island official trailer demonstrates the potential for cutting-edge cinematic techniques to be utilized in film and entertainment promotional materials.
3. Marketing and Advertising - The emotional response to the Dead Island official trailer suggests the opportunity for marketers across industries to explore new ways to connect with and move their target audience.
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