Ideas
Explore the world's #1 largest database of ideas and innovations, with 480,597 inspiring examples.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,008 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,008 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,233 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 480,597 cutting edge ideas.

Scuba-Ready Shoots

Clean the Sky - Positive Eco Trends & Breakthroughs

Wet Look in Dazed and Confused Feb 2012 Issue Goes Under the Sea

— January 26, 2012 — Pop Culture
After the Spring/Summer 2012 runways wave of aquatic-inspired fashions, and as Vogue US releases two back-to-back covers worthy of The Little Mermaid, Wet Look, an editorial out of the Dazed and Confused Feb 2012 issue, tackles a more literal interpretation of scuba-chic. Decorated in snorkeling gear and coral reef-like accessories, model Emily Baker glows in the hottest spring/summer 2012 looks with the tangible inspiration to match.

The shoot, photographed by Sharif Hamza, features Baker with slicked-back hair and effervescent makeup that gives her the glow of a mermaid freshly washed ashore. The editorial includes the buzz-worthy American automobile-inspired Prada spring shoe collection. The underwater theme for this editorial in the Dazed and Confused Feb 2012 issue also makes way for seamless incorporation of the unpredictable patterns and textures of the season.
Trend Themes
1. Aquatic-inspired Fashions - Design and create clothing and accessories that are influenced by the underwater world, incorporating vibrant colors and unique textures.
2. Scuba-chic - Develop fashion styles that capture the essence of scuba diving, combining practicality and functionality with a fashionable aesthetic.
3. Underwater-themed Editorials - Explore the concept of underwater fashion photography, showcasing models and clothing in an ethereal and captivating underwater environment.
Industry Implications
1. Fashion - Fashion designers have an opportunity to innovate by infusing aquatic elements into their collections, creating unique and eye-catching pieces.
2. Cosmetics - Cosmetic brands can develop makeup products that provide a mermaid-like glow, emphasizing the luminosity and ethereal qualities of underwater beauty.
3. Photography - Photographers can explore underwater fashion photography as a niche area, bringing together the worlds of fashion and underwater exploration to create captivating visuals.
3.3
Score
Popularity
Activity
Freshness