Dad Grass is Cannabis Option with Intergenerational Appeal
Niko Pajkovic — August 4, 2021 — Life-Stages
Dad Grass CBD prerolls intend to offer customers a mellow alternative to the high THC products typically offered in cannabis dispensaries. The brand's mission is to bring back the "casual smoke" of 'dad's' generation, providing boomers a new, relaxing avenue for getting involved in the cannabis revolution, which is currently being led by the millennial generation.
Unlike traditional CBD products, these prerolls do contain THC but at a low dose. Meaning these handcrafted joints will provide users with a light, manageable buzz. The purity of its ingredients is also at the forefront of this throwback product's appeal. Each batch of Dad Grass is grown without the use of pesticides or harmful chemicals, tested by a third party for safety, and rolled using natural papers.
Dad Grass now occupies an interesting niche comprised of customers who long to toke but find themselves unhappy with the strength of today's bud. Not surprisingly, this niche is dominated by boomers who grew up smoking and are now – in light of the recent weed revolution – enticed to try again.
Image Credit: Dad Grass
Unlike traditional CBD products, these prerolls do contain THC but at a low dose. Meaning these handcrafted joints will provide users with a light, manageable buzz. The purity of its ingredients is also at the forefront of this throwback product's appeal. Each batch of Dad Grass is grown without the use of pesticides or harmful chemicals, tested by a third party for safety, and rolled using natural papers.
Dad Grass now occupies an interesting niche comprised of customers who long to toke but find themselves unhappy with the strength of today's bud. Not surprisingly, this niche is dominated by boomers who grew up smoking and are now – in light of the recent weed revolution – enticed to try again.
Image Credit: Dad Grass
Trend Themes
1. CBD Prerolls Targeting Baby Boomers - Introduces a new avenue for boomers to try smoking again in a mellow alternative way.
2. Low-thc Cannabis Products - Provides a less intense experience for customers who want to try cannabis but are put off by high THC products.
3. Pure and Natural Cannabis Products - Offers an alternative for customers looking for cannabis products that are free of pesticides and harmful chemicals.
Industry Implications
1. CBD Industry - Creating new cannabis products through low-THC solutions for an untapped customer base can be a profitable venture.
2. Organic Farming Industry - Creating natural and organic cannabis products can disrupt the traditional cannabis market and attract health-conscious customers.
3. Tobacco Industry - Partnering with brands in the cannabis industry to cater to a new demographic of customers can lead to growth opportunities.
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