The Latest Kolovrat Collection Promotes Functionality and Comfort
Jana Pijak — October 14, 2015 — Fashion
References: fuckingyoung.es
While the dad bod fad dominated social media channels a few months ago, it is also resonating with fashion industry insiders. Edgy menswear label Kolovrat makes a subtle reference to the popular hashtag and social media topic in its Spring/Summer 2016 collection.
The high-end menswear line was showcased at ModaLisboa earlier this month and featured a mix of dad essentials like flood pants, oversized polos, boxy sandals and contemporary versions of the classic Hawaiian shirt -- made modern with graphic black and white patterns. Kolovrat founder Lidija Kolovrat's Spring/Summer 2016 collection appeared edgy and youthful at first glance thanks to draped silhouettes and asymmetrical hems but a closer look at its pieces revealed a dad bod inspiration.
Next to its edgy accents like leather panels and sheer textiles, this menswear range ultimately promoted comfortable and functional pieces.
The high-end menswear line was showcased at ModaLisboa earlier this month and featured a mix of dad essentials like flood pants, oversized polos, boxy sandals and contemporary versions of the classic Hawaiian shirt -- made modern with graphic black and white patterns. Kolovrat founder Lidija Kolovrat's Spring/Summer 2016 collection appeared edgy and youthful at first glance thanks to draped silhouettes and asymmetrical hems but a closer look at its pieces revealed a dad bod inspiration.
Next to its edgy accents like leather panels and sheer textiles, this menswear range ultimately promoted comfortable and functional pieces.
Trend Themes
1. Dad Bod Fashion - Disruptive Innovation Opportunity: Develop a line of fashionable clothing specifically designed for the dad bod physique, promoting comfort and style.
2. Modern Hawaiian Shirts - Disruptive Innovation Opportunity: Create a line of Hawaiian shirts with modern designs and patterns, appealing to a younger demographic.
3. Functional Menswear - Disruptive Innovation Opportunity: Introduce a line of menswear that combines style with functionality, appealing to those seeking comfortable yet fashionable clothing.
Industry Implications
1. Fashion - Disruptive Innovation Opportunity: Incorporate the dad bod concept into mainstream fashion, offering trendy and comfortable clothing options for all body types.
2. Retail - Disruptive Innovation Opportunity: Partner with fashion brands to offer a dedicated section for dad bod fashion, providing a specialized shopping experience for customers.
3. Body Positivity - Disruptive Innovation Opportunity: Launch campaigns and initiatives promoting body positivity for all body types, challenging traditional beauty standards in the fashion industry.
6
Score
Popularity
Activity
Freshness
