Curioos' App Simulates How a Piece of Art Will Look Hanging in Your Home
Laura McQuarrie — February 6, 2015 — Art & Design
When it comes to buying decor for the home online or in-store, it can be difficult to gauge how something will look in a room, especially when it comes to color and scale—but an app from Curioos helps to take care of these problems once and for all.
Curioos' site is a place to shop for a range of art pieces for the home, including works from up-and-coming artists, as well as funny posters and the classics. In order to help its customers get a better sense of how "at home" a new piece of art will be, the Curioos app was created. After picking out a painting, the app has you print out a paper tracker that will serve as a placeholder. Then, with a mobile device in hand, users are able to look through the app and augmented reality makes the art appear before their eyes, as if it was really on the wall.
Curioos' site is a place to shop for a range of art pieces for the home, including works from up-and-coming artists, as well as funny posters and the classics. In order to help its customers get a better sense of how "at home" a new piece of art will be, the Curioos app was created. After picking out a painting, the app has you print out a paper tracker that will serve as a placeholder. Then, with a mobile device in hand, users are able to look through the app and augmented reality makes the art appear before their eyes, as if it was really on the wall.
Trend Themes
1. Augmented Reality - Using augmented reality technology to enhance the online shopping experience for consumers.
2. Art E-commerce - Integrating technology into the art e-commerce industry to solve common customer concerns regarding appearance and fit in the home.
3. Virtual Home Decorating - Developing apps that allow users to virtually visualize how different art pieces will look in their own homes to improve the decision-making process.
Industry Implications
1. E-commerce - Implementing augmented reality solutions in the e-commerce industry to provide customers with a more realistic shopping experience.
2. Art and Design - Adopting augmented reality technology in the art and design industry to address concerns about how art will fit and look in customers' homes.
3. Home Decor - Incorporating virtual home decorating tools into the home decor industry to assist customers in visualizing art pieces in their own living spaces.
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