Coalo Valley Farms Wants to Make Cricket Powder a Household Staple
Katherine Pendrill — May 18, 2015 — Social Good
References: facebook & kickstarter
Coalo Valley Farms wants you to reconsider insect-based foods with its Kickstarter funded campaign to produce protein-rich cricket powder. It is estimated that 2 billion people worldwide are already consuming crickets and the company wants to use its product to bring the rest of the world on board.
Dubbing cricket farming the "way of the future," Coalo Valley Farms believes they have the answer to population growth, natural resource depletion and the global food crisis. Crickets are farmed vertically and require significantly fewer resources, which makes the insects a more sustainable form of farming. Additionally, crickets are a healthy option for consumers because they offer an excellent source of protein and essential nutrients. In fact, crickets contain more grams of protein per serving than beef or chicken.
Although cricket powder may seen like an unorthodox way to pack more protein into your diet, Coalo Valley Farms believes crickets are perfect way to enhance your diet without putting a strain on the environment.
Dubbing cricket farming the "way of the future," Coalo Valley Farms believes they have the answer to population growth, natural resource depletion and the global food crisis. Crickets are farmed vertically and require significantly fewer resources, which makes the insects a more sustainable form of farming. Additionally, crickets are a healthy option for consumers because they offer an excellent source of protein and essential nutrients. In fact, crickets contain more grams of protein per serving than beef or chicken.
Although cricket powder may seen like an unorthodox way to pack more protein into your diet, Coalo Valley Farms believes crickets are perfect way to enhance your diet without putting a strain on the environment.
Trend Themes
1. Insect-based Food - The trend of insect-based protein powders as a sustainable alternative to traditional sources of protein.
2. Vertical Farming - The trend of sustainable and efficient farming through vertical farming methods, which could be applied to cricket farming and other similar insects.
3. Alternative Protein Sources - The trend of exploring alternative and sustainable protein sources to address the global food crisis and resource depletion.
Industry Implications
1. Food & Beverage - The food industry has the opportunity to explore and develop insect-based products, such as cricket powder, as a sustainable source of protein for consumers.
2. Agriculture - The agriculture industry can explore vertical farming methods for insect farming and other similar sustainable farming techniques.
3. Nutrition Supplements - The nutrition supplement industry can expand its offerings to include cricket powder as a viable protein source for those looking to enhance their diets without harming the environment.
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