This Creative Car Design by a Four Year Old Was Actualized by BMW
Kyle Towers — February 9, 2013 — Autos
References: jalopnik & geekologie
In an act of awe-inspiring public relations, BMW has drawn up this creative car design that was dreamt up by a 4-year-old child.
The stunt comes after a posting by Jason Torchinsky on the popular auto website Jalopnik about a man looking to actualize a design concept created by his son. The loving father was hoping to show his son a physical representation of what his imagination could create by having a drawing of the imaginary car.
The writer used his position and influence to get a number of talented artists to draw this creative car design for the father and his son. Many brilliant drawings were whipped up and submitted from helpful users. What happened next was truly touching. BMW ended up submitting its own design and brought this creative child's dream to life -- 42 wheels and all.
The stunt comes after a posting by Jason Torchinsky on the popular auto website Jalopnik about a man looking to actualize a design concept created by his son. The loving father was hoping to show his son a physical representation of what his imagination could create by having a drawing of the imaginary car.
The writer used his position and influence to get a number of talented artists to draw this creative car design for the father and his son. Many brilliant drawings were whipped up and submitted from helpful users. What happened next was truly touching. BMW ended up submitting its own design and brought this creative child's dream to life -- 42 wheels and all.
Trend Themes
1. Creative Car Design - Disruptive innovation opportunity: Explore new and imaginative car designs that push the boundaries of traditional automotive aesthetics and functionalities.
2. User-inspired Product Design - Disruptive innovation opportunity: Engage with users to gather unique design concepts and turn them into actualized products.
3. Public Relations Stunts - Disruptive innovation opportunity: Use creative and heartwarming PR campaigns to generate positive brand perception and emotional connections with consumers.
Industry Implications
1. Automotive - Disruptive innovation opportunity: Redefine the future of automotive design by embracing unconventional and out-of-the-box ideas.
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3. Marketing and Advertising - Disruptive innovation opportunity: Harness the power of emotional storytelling and unique experiential campaigns to captivate audiences and elevate brand awareness.
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