Pura Botanicals' Cream Deodorant Features Honey & Antiseptic Ginger
Laura McQuarrie — November 23, 2017 — Fashion
References: purabotanicals & well
Unlike many aluminum-based stick deodorants that are manufactured with synthetic ingredients, this cream deodorant from Pura Botanicals features nourishing natural ingredients like honey, ginger, eucalyptus, cold-pressed coconut oil and sunflower oil. Specifically, the Honey & Ginger Deodorant leverages the power of antiseptic ginger and antibacterial eucalyptus to deter odor and perspiration.
Some of the other ingredients that play an essential part in creating the rich formula are shea butter and sweet almond oil. The deodorant includes wild harvested, sustainable and fair trade ingredients that are combined in handcrafted small-batches. To use the cream deodorant, one may apply and massage it directly to clean underarms with the fingertips.
The Canadian-made deodorant is free from gluten, parabens, phthalates, sulphates, mineral oils, preservatives and any GMO or artificial ingredients.
Some of the other ingredients that play an essential part in creating the rich formula are shea butter and sweet almond oil. The deodorant includes wild harvested, sustainable and fair trade ingredients that are combined in handcrafted small-batches. To use the cream deodorant, one may apply and massage it directly to clean underarms with the fingertips.
The Canadian-made deodorant is free from gluten, parabens, phthalates, sulphates, mineral oils, preservatives and any GMO or artificial ingredients.
Trend Themes
1. Natural Deodorants - The rise of natural deodorants made with nourishing ingredients presents disruptive innovation opportunities in the personal care industry.
2. Handcrafted Skincare - The trend of handcrafted skincare products, like Pura Botanicals' cream deodorant, signifies a growing demand for artisanal, small-batch beauty products.
3. Toxin-free Beauty - The increasing consumer preference for toxin-free beauty products, as seen in Pura Botanicals' deodorant, presents opportunities for disruption in the cosmetics industry.
Industry Implications
1. Personal Care - The personal care industry can explore new product formulations that focus on utilizing natural and nourishing ingredients in deodorants.
2. Beauty - The beauty industry can tap into the demand for handcrafted skincare products by developing artisanal, small-batch beauty lines.
3. Cosmetics - The cosmetics industry can capitalize on the trend of toxin-free beauty by creating innovative, clean beauty products without harmful ingredients.
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