Piper Wai Boasts a Safe, Aluminum-free Vegan Deodorant
As part of its multi-functional beauty product range, skincare brand Piper Wai offers a scentless deodorant cream that is ideal for sensitive skin and those experiencing scent sensitivity. The unisex product is completely vegan, cruelty-free, and aluminum-free. The brand packs this formula with various ingredients that are sure to bring additional benefits to the skin. Aside from the super absorbent Kaolin Clay and the Mandelic Acid/Zinc blend that work to neutralize odor and keep pits dry, Piper Wai infuses the deodorant cream with ingredients like coconut oil and shea butter which have a soothing and moisturizing effect. As a whole, the brand claims its Scentless Natural Deodorant Cream with Activated Charcoal delivers much-needed anti-inflammatory benefits to the skin, as well.
Image Credit: Piper Wai
Image Credit: Piper Wai
Trend Themes
1. Aluminum-free Deodorant - Opportunity for skincare brands to create all-natural and vegan deodorants.
2. Multi-functional Beauty Products - Opportunity for brands to offer products with additional benefits to the skin.
3. Scentless Products - Opportunity for brands to cater to consumers with scent sensitivity or preference for fragrance-free products.
Industry Implications
1. Skincare - Skincare companies can innovate and disrupt the deodorant industry by offering natural, vegan, and scentless deodorants.
2. Beauty - Beauty brands can create multi-functional products that offer both cosmetic and skincare benefits, including natural deodorants with additional ingredients that benefit the skin.
3. Vegan Products - Opportunity for vegan brands to offer a variety of natural and vegan personal care products, including deodorants, with added benefits to the skin.
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